Award-winning Case Study For The Bath Benefit By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Bath Benefit”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Bath Benefit” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Bath Benefit” through the method of adspy!

The Bath Benefit Facebook ad Introduction by ad spy method

“The Bath Benefit” introduction: Delivered monthly, everything you need to de-stress and detox from your hectic and busy life! We also offer one-time gift boxes that will ship <5 Days!

“The Bath Benefit” Facebook ads last run:2020-02-21 12:14:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Bath Benefit” ads data to help “The Bath Benefit” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Bath Benefit”. In this report, we analyze in detail the best ad cases of “The Bath Benefit”.

The Bath Benefit Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Bath Benefit The Bath Benefit The Bath Benefit
Ad title The Bath Benefit - Home FREE BATHROBE FOR MOM! FREE BATHROBE FOR MOM!
Ad text Simple. Natural.You. Free Shipping. Monthly 'You Time' delivered. Use code FREEROBE at checkout when you order a 3- or 6-month prepaid subscription to The Bath Ben... Use code FREEROBE at checkout when you order an Ultimate Box from The Bath Benefit and receive a ...
CTA type SHOP_NOW LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories Health/Beauty Health/Beauty Health/Beauty
Duration 16 days 7 days 7 days
Like 5 2 0

The Bath Benefit Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Bath Benefit” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Bath Benefit” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Bath Benefit” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Bath Benefit - Home FREE BATHROBE FOR MOM! FREE BATHROBE FOR MOM!
Ad text  Simple. Natural.You. Free Shipping. Monthly 'You Time' delivered.  Use code FREEROBE at checkout when you order a 3- or 6-month prepaid subscription to The Bath Ben...  Use code FREEROBE at checkout when you order an Ultimate Box from The Bath Benefit and receive a ...
Ad type  other  other  other
Ad word count 65  138  119

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Bath Benefit”, the text type used is other to obtain the best ad performance. “The Bath Benefit” can use this copy style more. On the other hand, “The Bath Benefit” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Bath Benefit” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Bath Benefit” are:SHOP_NOW,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “The Bath Benefit” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Bath Benefit” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Bath Benefit” top 3 ads schedules are: 16 days,7 days, and 7 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Bath Benefit”‘s top 1 ad duration is 16 days. Every advertisement has a life cycle.
“The Bath Benefit” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Bath Benefit” ad case study report

If you want to check the best ad case study of other advertisers related to “The Bath Benefit”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Bath Benefit”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.