Award-winning Case Study For The Band of Kelleys By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “The Band of Kelleys”, or large enterprises, they have established a Facebook page for advertising and promotion. “The Band of Kelleys” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “The Band of Kelleys” through the method of adspy!

The Band of Kelleys Facebook ad Introduction by ad spy method

“The Band of Kelleys” introduction:The Band of Kelleys is a progressive bluegrass band of three siblings. http://www.bandofkelleys.com https://www.facebook.com/BandOfKelleys

“The Band of Kelleys” Facebook ads last run:2020-02-21 13:14:19

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “The Band of Kelleys” ads data to help “The Band of Kelleys” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “The Band of Kelleys”. In this report, we analyze in detail the best ad cases of “The Band of Kelleys”.

The Band of Kelleys Top3 Ads Case Study:

 1st2nd3rd
Advertisers The Band of Kelleys The Band of Kelleys The Band of Kelleys
Ad title The Band of Kelleys The Band of Kelleys Bluegrass Festival Ticket Giveaway
Ad text Edible Arrangements Murfreesboro Easter Deal 15% off delivery with mention of this commercial for... We're so excited about playing this awesome festival in Grapeland, TEXAS soon! (: Bluegrass Festival Ticket Giveaway!!!!!! 42nd Annual Labor Day Bluegrass Festival in Grapeland, T...
CTA type N/A BOOK_TRAVEL BOOK_TRAVEL
Ad format Video Image Video
Categories Performing Arts Performing Arts Performing Arts
Duration 1 days 1 days 1 days
Like 0 66 116

The Band of Kelleys Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “The Band of Kelleys” top 3 ads are: Video,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“The Band of Kelleys” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “The Band of Kelleys” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The Band of Kelleys The Band of Kelleys Bluegrass Festival Ticket Giveaway
Ad text  Edible Arrangements Murfreesboro Easter Deal 15% off delivery with mention of this commercial for...  We're so excited about playing this awesome festival in Grapeland, TEXAS soon! (:  Bluegrass Festival Ticket Giveaway!!!!!! 42nd Annual Labor Day Bluegrass Festival in Grapeland, T...
Ad type  other  other  other
Ad word count 153  81  273

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “The Band of Kelleys”, the text type used is other to obtain the best ad performance. “The Band of Kelleys” can use this copy style more. On the other hand, “The Band of Kelleys” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “The Band of Kelleys” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “The Band of Kelleys” are:N/A,BOOK_TRAVEL,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “The Band of Kelleys” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “The Band of Kelleys” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “The Band of Kelleys” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “The Band of Kelleys”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“The Band of Kelleys” should put ads in the best time period, so that ads get the most value in a limited time.

Related “The Band of Kelleys” ad case study report

If you want to check the best ad case study of other advertisers related to “The Band of Kelleys”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “The Band of Kelleys”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.