Award-winning Case Study For TGI Fridays España By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “TGI Fridays España”, or large enterprises, they have established a Facebook page for advertising and promotion. “TGI Fridays España” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “TGI Fridays España” through the method of adspy!

TGI Fridays España Facebook ad Introduction by ad spy method

“TGI Fridays España” introduction:T.G.I. Friday ́s®. In here, it´s always Friday®

“TGI Fridays España” Facebook ads last run:2020-02-17 07:28:36

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “TGI Fridays España” ads data to help “TGI Fridays España” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “TGI Fridays España”. In this report, we analyze in detail the best ad cases of “TGI Fridays España”.

TGI Fridays España Top3 Ads Case Study:

 1st2nd3rd
Advertisers TGI Fridays España TGI Fridays España TGI Fridays España
Ad title Club VIPS: Promociones y pedidos Take Away TGI Fridays España Club VIPS: Promos y pedidos
Ad text Los domingos también pueden ser viernes! Cenas 2x1 en Fridays! Descarga tu app Club VIPS y vente!...  En Fridays los domingos empieza la fiesta! Ven a cenar con el 2x1 de la APP de Club VIPS. Descarg...
CTA type DOWNLOAD DOWNLOAD DOWNLOAD
Ad format Image Video Image
Categories American Restaurant American Restaurant American Restaurant
Duration 31 days 33 days 30 days
Like 3 0 0

TGI Fridays España Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “TGI Fridays España” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“TGI Fridays España” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “TGI Fridays España” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Club VIPS: Promociones y pedidos Take Away TGI Fridays España Club VIPS: Promos y pedidos
Ad text  Los domingos también pueden ser viernes! Cenas 2x1 en Fridays! Descarga tu app Club VIPS y vente!...    En Fridays los domingos empieza la fiesta! Ven a cenar con el 2x1 de la APP de Club VIPS. Descarg...
Ad type  other  other  other
Ad word count 118  0  120

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “TGI Fridays España”, the text type used is other to obtain the best ad performance. “TGI Fridays España” can use this copy style more. On the other hand, “TGI Fridays España” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “TGI Fridays España” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “TGI Fridays España” are:DOWNLOAD,DOWNLOAD,DOWNLOAD.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help “TGI Fridays España” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “TGI Fridays España” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “TGI Fridays España” top 3 ads schedules are: 31 days,33 days, and 30 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “TGI Fridays España”‘s top 1 ad duration is 31 days. Every advertisement has a life cycle.
“TGI Fridays España” should put ads in the best time period, so that ads get the most value in a limited time.

Related “TGI Fridays España” ad case study report

If you want to check the best ad case study of other advertisers related to “TGI Fridays España”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “TGI Fridays España”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.