Award-winning Case Study For Texts From Last Night By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Texts From Last Night”, or large enterprises, they have established a Facebook page for advertising and promotion. “Texts From Last Night” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Texts From Last Night” through the method of adspy!

Texts From Last Night Facebook ad Introduction by ad spy method

“Texts From Last Night” introduction:Remember that text you shouldn't have sent last night? We do. Numbers in front of the text = area code of the sender.

“Texts From Last Night” Facebook ads last run:2020-02-21 23:52:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Texts From Last Night” ads data to help “Texts From Last Night” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Texts From Last Night”. In this report, we analyze in detail the best ad cases of “Texts From Last Night”.

Texts From Last Night Top3 Ads Case Study:

Advertisers Texts From Last Night Texts From Last Night Texts From Last Night
Ad title People Are Sharing The Little Things That Ruin TV Shows And Movies For Them (30 Tweets) The Biggest Dating Fails of 2019 (And How To Beat Them) 7 Reasons Why This Is The Only App You Need For 2017
Ad text "Driving while having a conversation with someone in the passenger seat, and looking at them all ... Don't drag your old dating experiences into the new year. Singles, get ready to mingle
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 17 days
Like 71 4 318

Texts From Last Night Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Texts From Last Night” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Texts From Last Night” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Texts From Last Night” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title People Are Sharing The Little Things That Ruin TV Shows And Movies For Them (30 Tweets) The Biggest Dating Fails of 2019 (And How To Beat Them) 7 Reasons Why This Is The Only App You Need For 2017
Ad text  "Driving while having a conversation with someone in the passenger seat, and looking at them all ...  Don't drag your old dating experiences into the new year.  Singles, get ready to mingle
Ad type  other  other  other
Ad word count 125  57  29

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Texts From Last Night”, the text type used is other to obtain the best ad performance. “Texts From Last Night” can use this copy style more. On the other hand, “Texts From Last Night” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Texts From Last Night” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Texts From Last Night” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Texts From Last Night” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Texts From Last Night” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Texts From Last Night” top 3 ads schedules are: 1 days,1 days, and 17 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Texts From Last Night”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Texts From Last Night” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Texts From Last Night” ad case study report

If you want to check the best ad case study of other advertisers related to “Texts From Last Night”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Texts From Last Night”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.