Award-winning Case Study For Tasty Japan By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Tasty Japan”, or large enterprises, they have established a Facebook page for advertising and promotion. “Tasty Japan” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Tasty Japan” through the method of adspy!

Tasty Japan Facebook ad Introduction by ad spy method

“Tasty Japan” introduction:「見て幸せ、作って楽しい」そんな”食”に関する動画をお届けする、Tasty日本版です!

“Tasty Japan” Facebook ads last run:2020-02-22 14:58:15

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Tasty Japan” ads data to help “Tasty Japan” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Tasty Japan”. In this report, we analyze in detail the best ad cases of “Tasty Japan”.

Tasty Japan Top3 Ads Case Study:

Advertisers Tasty Japan Tasty Japan Tasty Japan
Ad title おもてなしにも♪ 抹茶ティラミス カップ丸ごと!レアチーズケーキ〜混ぜて冷やすだけ〜 / Yogourt Cup Strawberry Cheesecake ピンク色がキュート!ラズベリーソルトキャンディ
Ad text おもてなしにも♪ 抹茶ティラミス レシピはこちら! 作ったらコメント欄に写真を投稿してくださいね!✨ カップ丸ごと!レアチーズケーキ〜混ぜて冷やすだけ〜 / Yogourt Cup Strawberry Cheesecake レシピはこちら! 作った... ピンク色がキュートラズベリーソルトキャンディ レシピはこちら! 作ったらコメント欄に写真を投稿してくださいね!✨
CTA type N/A N/A N/A
Ad format Video Video Video
Categories other other other
Duration 1 days 1 days 1 days
Like 2789 4985 602

Tasty Japan Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Tasty Japan” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Tasty Japan” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Tasty Japan” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title おもてなしにも♪ 抹茶ティラミス カップ丸ごと!レアチーズケーキ〜混ぜて冷やすだけ〜 / Yogourt Cup Strawberry Cheesecake ピンク色がキュート!ラズベリーソルトキャンディ
Ad text  おもてなしにも♪ 抹茶ティラミス レシピはこちら! 作ったらコメント欄に写真を投稿してくださいね!✨  カップ丸ごと!レアチーズケーキ〜混ぜて冷やすだけ〜 / Yogourt Cup Strawberry Cheesecake レシピはこちら! 作った...  ピンク色がキュートラズベリーソルトキャンディ レシピはこちら! 作ったらコメント欄に写真を投稿してくださいね!✨
Ad type  other  other  other
Ad word count 73  118  79

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Tasty Japan”, the text type used is other to obtain the best ad performance. “Tasty Japan” can use this copy style more. On the other hand, “Tasty Japan” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Tasty Japan” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Tasty Japan” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Tasty Japan” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Tasty Japan” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Tasty Japan” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Tasty Japan”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Tasty Japan” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Tasty Japan” ad case study report

If you want to check the best ad case study of other advertisers related to “Tasty Japan”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Tasty Japan”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.