Award-winning Case Study For Tandem Language Exchange App By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Tandem Language Exchange App”, or large enterprises, they have established a Facebook page for advertising and promotion. “Tandem Language Exchange App” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Tandem Language Exchange App” through the method of adspy!

Tandem Language Exchange App Facebook ad Introduction by ad spy method

“Tandem Language Exchange App” introduction:Tandem is the easiest way to practice a foreign language one-on-one with other language learners. Licensed by Tandem Fundazioa http://tandemcity.info/

“Tandem Language Exchange App” Facebook ads last run:2020-02-20 06:40:19

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Tandem Language Exchange App” ads data to help “Tandem Language Exchange App” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Tandem Language Exchange App”. In this report, we analyze in detail the best ad cases of “Tandem Language Exchange App”.

Tandem Language Exchange App Top3 Ads Case Study:

 1st2nd3rd
Advertisers Tandem Language Exchange App Tandem Language Exchange App Tandem Language Exchange App
Ad title 找到來自世界各地的語伴 找到來自世界各地的語伴 找到來自世界各地的語伴
Ad text 在全球最大語言學習社群找到你的Tandem語言交換 學習最道地的英文、西班牙文,德文或任何其他一百五十多種語言 在全球最大語言學習社群找到你的Tandem語言交換 學習最道地的英文、西班牙文,德文或任何其他一百五十多種語言 在全球最大語言學習社群找到你的Tandem語言交換 學習最道地的英文、西班牙文,德文或任何其他一百五十多種語言
CTA type INSTALL_MOBILE_APP INSTALL_MOBILE_APP INSTALL_MOBILE_APP
Ad format Video Video Video
Categories App Page App Page App Page
Duration 18 days 18 days 6 days
Like 6 1 5

Tandem Language Exchange App Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Tandem Language Exchange App” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Tandem Language Exchange App” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Tandem Language Exchange App” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 找到來自世界各地的語伴 找到來自世界各地的語伴 找到來自世界各地的語伴
Ad text  在全球最大語言學習社群找到你的Tandem語言交換 學習最道地的英文、西班牙文,德文或任何其他一百五十多種語言  在全球最大語言學習社群找到你的Tandem語言交換 學習最道地的英文、西班牙文,德文或任何其他一百五十多種語言  在全球最大語言學習社群找到你的Tandem語言交換 學習最道地的英文、西班牙文,德文或任何其他一百五十多種語言
Ad type  other  other  other
Ad word count 55  55  55

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Tandem Language Exchange App”, the text type used is other to obtain the best ad performance. “Tandem Language Exchange App” can use this copy style more. On the other hand, “Tandem Language Exchange App” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Tandem Language Exchange App” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Tandem Language Exchange App” are:INSTALL_MOBILE_APP,INSTALL_MOBILE_APP,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Tandem Language Exchange App” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Tandem Language Exchange App” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Tandem Language Exchange App” top 3 ads schedules are: 18 days,18 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Tandem Language Exchange App”‘s top 1 ad duration is 18 days. Every advertisement has a life cycle.
“Tandem Language Exchange App” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Tandem Language Exchange App” ad case study report

If you want to check the best ad case study of other advertisers related to “Tandem Language Exchange App”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Tandem Language Exchange App”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.