Award-winning Case Study For Taj InnerCircle By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Taj InnerCircle”, or large enterprises, they have established a Facebook page for advertising and promotion. “Taj InnerCircle” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Taj InnerCircle” through the method of adspy!

Taj InnerCircle Facebook ad Introduction by ad spy method

“Taj InnerCircle” introduction:Taj InnerCircle is the guest loyalty program offered by The Indian Hotels Company Limited in the Taj, Vivanta and the Gateway Hotels.

“Taj InnerCircle” Facebook ads last run:2020-02-17 05:20:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Taj InnerCircle” ads data to help “Taj InnerCircle” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Taj InnerCircle”. In this report, we analyze in detail the best ad cases of “Taj InnerCircle”.

Taj InnerCircle Top3 Ads Case Study:

 1st2nd3rd
Advertisers Taj InnerCircle Taj InnerCircle Taj InnerCircle
Ad title Taj InnerCircle Enrol for Epicure Taj InnerCircle
Ad text  Our 5 pillars of Dine, Drink, Stay, Spa, and Redeem bring together the best we have to offer in o... Discover romance at its best when you stay at @tajbekalresort as a #TajInnerCircle member. Book y...
CTA type LEARN_MORE SIGN_UP LEARN_MORE
Ad format Others Video Video
Categories Hospitality Service Hospitality Service Hospitality Service
Duration 1 days 1 days 15 days
Like 0 48 0

Taj InnerCircle Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Taj InnerCircle” top 3 ads are: Others,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Taj InnerCircle” likes to use Others ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Taj InnerCircle” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Taj InnerCircle Enrol for Epicure Taj InnerCircle
Ad text    Our 5 pillars of Dine, Drink, Stay, Spa, and Redeem bring together the best we have to offer in o...  Discover romance at its best when you stay at @tajbekalresort as a #TajInnerCircle member. Book y...
Ad type  other  other  other
Ad word count 0  193  211

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Taj InnerCircle”, the text type used is other to obtain the best ad performance. “Taj InnerCircle” can use this copy style more. On the other hand, “Taj InnerCircle” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Taj InnerCircle” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Taj InnerCircle” are:LEARN_MORE,SIGN_UP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Taj InnerCircle” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Taj InnerCircle” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Taj InnerCircle” top 3 ads schedules are: 1 days,1 days, and 15 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Taj InnerCircle”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Taj InnerCircle” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Taj InnerCircle” ad case study report

If you want to check the best ad case study of other advertisers related to “Taj InnerCircle”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Taj InnerCircle”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.