Award-winning Case Study For TAFE Queensland By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “TAFE Queensland”, or large enterprises, they have established a Facebook page for advertising and promotion. “TAFE Queensland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “TAFE Queensland” through the method of adspy!

TAFE Queensland Facebook ad Introduction by ad spy method

“TAFE Queensland” introduction:TAFE Queensland is Queensland's largest, most experienced training provider delivering practical and industry-relevant training across a wide range of study areas. RTO 0275

“TAFE Queensland” Facebook ads last run:2020-02-17 06:00:36

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “TAFE Queensland” ads data to help “TAFE Queensland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “TAFE Queensland”. In this report, we analyze in detail the best ad cases of “TAFE Queensland”.

TAFE Queensland Top3 Ads Case Study:

Advertisers TAFE Queensland TAFE Queensland TAFE Queensland
Ad title Makerspace Introductory Workshop Fundamentals of IOT TAFE Queensland
Ad text Apply now! If you’re an Artist, Engineer, Designer or Maker - start creating, making and hacking ... We are offering a series of non-accredited workshops for those interested in STEM/STEAM, coding, ... #ThrowbackThursday to this time last week when the firies ‍‍ put our plumbing students #underpres...
Ad format Image Image Video
Categories Trade School Trade School Trade School
Duration 79 days 11 days 3 days
Like 0 4 9

TAFE Queensland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “TAFE Queensland” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“TAFE Queensland” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “TAFE Queensland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Makerspace Introductory Workshop Fundamentals of IOT TAFE Queensland
Ad text  Apply now! If you’re an Artist, Engineer, Designer or Maker - start creating, making and hacking ...  We are offering a series of non-accredited workshops for those interested in STEM/STEAM, coding, ...  #ThrowbackThursday to this time last week when the firies ‍‍ put our plumbing students #underpres...
Ad type  other  other  other
Ad word count 297  292  157

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “TAFE Queensland”, the text type used is other to obtain the best ad performance. “TAFE Queensland” can use this copy style more. On the other hand, “TAFE Queensland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “TAFE Queensland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “TAFE Queensland” are:APPLY_NOW,APPLY_NOW,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “TAFE Queensland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “TAFE Queensland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “TAFE Queensland” top 3 ads schedules are: 79 days,11 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “TAFE Queensland”‘s top 1 ad duration is 79 days. Every advertisement has a life cycle.
“TAFE Queensland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “TAFE Queensland” ad case study report

If you want to check the best ad case study of other advertisers related to “TAFE Queensland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “TAFE Queensland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.