Award-winning Case Study For Taco Bell Australia By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Taco Bell Australia”, or large enterprises, they have established a Facebook page for advertising and promotion. “Taco Bell Australia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Taco Bell Australia” through the method of adspy!

Taco Bell Australia Facebook ad Introduction by ad spy method

“Taco Bell Australia” introduction:Live Más #tacobelldownunder

“Taco Bell Australia” Facebook ads last run:2020-02-12 04:15:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Taco Bell Australia” ads data to help “Taco Bell Australia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Taco Bell Australia”. In this report, we analyze in detail the best ad cases of “Taco Bell Australia”.

Taco Bell Australia Top3 Ads Case Study:

Advertisers Taco Bell Australia Taco Bell Australia Taco Bell Australia
Ad title Double Crunchwrap Available Now! Taco Bell Australia taco bell easter chocolate | Home | TACO BELL
Ad text Be leaps and bounds above with the Double Crunchwrap! In-restaurant now, but only for a limited ... Late night tacos are never a bad idea. Taco Bell North Lakes is now open till 12am every night! We’re open! Swipe for trading hours
Ad format Video Image Image
Categories Food & Beverage Company Food & Beverage Company Food & Beverage Company
Duration 1 days 16 days 1 days
Like 30 30 0

Taco Bell Australia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Taco Bell Australia” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Taco Bell Australia” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Taco Bell Australia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Double Crunchwrap Available Now! Taco Bell Australia taco bell easter chocolate | Home | TACO BELL
Ad text  Be leaps and bounds above with the Double Crunchwrap! In-restaurant now, but only for a limited ...  Late night tacos are never a bad idea. Taco Bell North Lakes is now open till 12am every night!  We’re open! Swipe for trading hours
Ad type  other  other  other
Ad word count 102  95  37

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Taco Bell Australia”, the text type used is other to obtain the best ad performance. “Taco Bell Australia” can use this copy style more. On the other hand, “Taco Bell Australia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Taco Bell Australia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Taco Bell Australia” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Taco Bell Australia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Taco Bell Australia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Taco Bell Australia” top 3 ads schedules are: 1 days,16 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Taco Bell Australia”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Taco Bell Australia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Taco Bell Australia” ad case study report

If you want to check the best ad case study of other advertisers related to “Taco Bell Australia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Taco Bell Australia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.