Award-winning Case Study For Tabula Rasa - Cafe & Bar By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Tabula Rasa - Cafe & Bar”, or large enterprises, they have established a Facebook page for advertising and promotion. “Tabula Rasa - Cafe & Bar” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Tabula Rasa - Cafe & Bar” through the method of adspy!

Tabula Rasa - Cafe & Bar Facebook ad Introduction by ad spy method

“Tabula Rasa - Cafe & Bar” introduction:Tabula Rasa!

“Tabula Rasa - Cafe & Bar” Facebook ads last run:2020-02-17 06:00:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Tabula Rasa - Cafe & Bar” ads data to help “Tabula Rasa - Cafe & Bar” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Tabula Rasa - Cafe & Bar”. In this report, we analyze in detail the best ad cases of “Tabula Rasa - Cafe & Bar”.

Tabula Rasa - Cafe & Bar Top3 Ads Case Study:

Advertisers Tabula Rasa - Cafe & Bar Tabula Rasa - Cafe & Bar Tabula Rasa - Cafe & Bar
Ad title Tabula Rasa - Cafe & Bar New Year Bash with Merakee! Tabula Rasa - Cafe & Bar
Ad text #TabulaRasa is happy to launch the first edition of Dabaki RISING, we bring together the 50 artis... Dance into the new year with Merakee at one of the classiest venues for live music : Tabula Rasa.... Rock out to some amazing regional tunes with Niraval back to back this Wednesday and Thursday! ...
Ad format Video Image Image
Categories Bar Bar Bar
Duration 3 days 6 days 1 days
Like 9 1 26

Tabula Rasa - Cafe & Bar Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Tabula Rasa - Cafe & Bar” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Tabula Rasa - Cafe & Bar” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Tabula Rasa - Cafe & Bar” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Tabula Rasa - Cafe & Bar New Year Bash with Merakee! Tabula Rasa - Cafe & Bar
Ad text  #TabulaRasa is happy to launch the first edition of Dabaki RISING, we bring together the 50 artis...  Dance into the new year with Merakee at one of the classiest venues for live music : Tabula Rasa....  Rock out to some amazing regional tunes with Niraval back to back this Wednesday and Thursday! ...
Ad type  other  other  other
Ad word count 607  285  111

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Tabula Rasa - Cafe & Bar”, the text type used is other to obtain the best ad performance. “Tabula Rasa - Cafe & Bar” can use this copy style more. On the other hand, “Tabula Rasa - Cafe & Bar” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Tabula Rasa - Cafe & Bar” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Tabula Rasa - Cafe & Bar” are:N/A,EVENT_RSVP,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Tabula Rasa - Cafe & Bar” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Tabula Rasa - Cafe & Bar” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Tabula Rasa - Cafe & Bar” top 3 ads schedules are: 3 days,6 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Tabula Rasa - Cafe & Bar”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Tabula Rasa - Cafe & Bar” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Tabula Rasa - Cafe & Bar” ad case study report

If you want to check the best ad case study of other advertisers related to “Tabula Rasa - Cafe & Bar”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Tabula Rasa - Cafe & Bar”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.