Swissvita SkinLab Malaysia Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “Swissvita SkinLab Malaysia” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “Swissvita SkinLab Malaysia” ads and analyzes advertising data to help “Swissvita SkinLab Malaysia” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “Swissvita SkinLab Malaysia”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “Swissvita SkinLab Malaysia”.

Swissvita SkinLab Malaysia Facebook adspy

“Swissvita SkinLab Malaysia” introduction:With 'SIMPLE x SAFE x Efficiency' philosophy, we produce paraben-free, alcohol-free, fragrance-free, and sulphate-free skin-care products. Oriented from Switzerland high performance concept, devoted to advanced research and satisfy different customers.

“Swissvita SkinLab Malaysia” Facebook ads last run:2020-02-17 05:16:31

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers Swissvita SkinLab Malaysia Swissvita SkinLab Malaysia Swissvita SkinLab Malaysia
Ad title [買2送2免運]邀你一同"把臉洗乾淨"! 全能五角型洗顏霜,要就用最好> 【买一送一】保养从肌底开始
Ad text #夏天不再臉油油 \高保濕度洗完不繃繃/ 用過真的會驚呼 再也離不開 業界始祖,30%高濃度胺基酸 粉刺困擾BYE保濕不緊繃穩健肌質 洗了才明白,原來這才是把臉洗乾淨的感覺✨ 超級SALE!直接... #洗臉就要用好一點 \聖殿級洗顏霜/ 用過會驚呼 再也離不開 業界始祖30%高濃度胺基酸 肌膚透亮保濕不緊繃修護還原健康肌 代謝角質胺基酸溫和清潔 #來自日本 洗了才明白,原來這才是把臉洗乾淨的... 我一直以来都很自卑~因为我的鼻头永远都有黑头/双颊总是有痘痘出没! 我尝试使用了很多Cleanser还是不见好转,后来有一次看见Swissvita的广告说他们的洗颜霜能洗去粉刺,重点还不干涩很保...
CTA type GET_OFFER GET_OFFER SHOP_NOW
Ad format Image Image Image
Categories other other other
Duration 104 days 1 days 1 days
Like 35 22 90

Swissvita SkinLab Malaysia facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “Swissvita SkinLab Malaysia” top 3 ads are Image,Image, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad title[買2送2免運]邀你一同"把臉洗乾淨"!全能五角型洗顏霜,要就用最好>【买一送一】保养从肌底开始
Ad text #夏天不再臉油油 \高保濕度洗完不繃繃/ 用過真的會驚呼 再也離不開 業界始祖,30%高濃度胺基酸 粉刺困擾BYE保濕不緊繃穩健肌質 洗了才明白,原來這才是把臉洗乾淨的感覺✨ 超級SALE!直接... #洗臉就要用好一點 \聖殿級洗顏霜/ 用過會驚呼 再也離不開 業界始祖30%高濃度胺基酸 肌膚透亮保濕不緊繃修護還原健康肌 代謝角質胺基酸溫和清潔 #來自日本 洗了才明白,原來這才是把臉洗乾淨的... 我一直以来都很自卑~因为我的鼻头永远都有黑头/双颊总是有痘痘出没! 我尝试使用了很多Cleanser还是不见好转,后来有一次看见Swissvita的广告说他们的洗颜霜能洗去粉刺,重点还不干涩很保...
Ad type other other other
Ad word count188 201 191

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “Swissvita SkinLab Malaysia”, the text type used is other to obtain the best advertising results. “Swissvita SkinLab Malaysia” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “Swissvita SkinLab Malaysia” are:GET_OFFER,GET_OFFER,SHOP_NOW.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “GET_OFFER” help “Swissvita SkinLab Malaysia” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“Swissvita SkinLab Malaysia” When Facebook ads are placed on Facebook, the ad schedules are 104 days,1 days, and 1 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “Swissvita SkinLab Malaysia”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.