Award-winning Case Study For Sweet Crystal By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sweet Crystal”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sweet Crystal” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sweet Crystal” through the method of adspy!

Sweet Crystal Facebook ad Introduction by ad spy method

“Sweet Crystal” introduction:Need Crystal? Here you go:

“Sweet Crystal” Facebook ads last run:2020-02-20 20:52:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sweet Crystal” ads data to help “Sweet Crystal” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sweet Crystal”. In this report, we analyze in detail the best ad cases of “Sweet Crystal”.

Sweet Crystal Top3 Ads Case Study:

Advertisers Sweet Crystal Sweet Crystal Sweet Crystal
Ad title Sweet Crystal & Friends 5/10 At Phoenix510 Holy Sweet Crystal Saturday Live and Alive! Sweet Crystal "Jericho" Lyric Video
Ad text How about a night of music, message...and cake? It could happen! Sweet Crystal & Friends! How do we plan to spend the day between Good Friday and Easter Sunday here in Michigan? With all the divisiveness sometimes generated by conversations about a simple wall, Sweet Crystal...
Ad format Image Image Video
Categories Musician/Band Musician/Band Musician/Band
Duration 16 days 3 days 3 days
Like 2 0 1

Sweet Crystal Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sweet Crystal” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sweet Crystal” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sweet Crystal” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Sweet Crystal & Friends 5/10 At Phoenix510 Holy Sweet Crystal Saturday Live and Alive! Sweet Crystal "Jericho" Lyric Video
Ad text  How about a night of music, message...and cake? It could happen! Sweet Crystal & Friends!  How do we plan to spend the day between Good Friday and Easter Sunday here in Michigan?  With all the divisiveness sometimes generated by conversations about a simple wall, Sweet Crystal...
Ad type  other  other  other
Ad word count 89  87  339

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sweet Crystal”, the text type used is other to obtain the best ad performance. “Sweet Crystal” can use this copy style more. On the other hand, “Sweet Crystal” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sweet Crystal” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sweet Crystal” are:EVENT_RSVP,EVENT_RSVP,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “Sweet Crystal” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sweet Crystal” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sweet Crystal” top 3 ads schedules are: 16 days,3 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sweet Crystal”‘s top 1 ad duration is 16 days. Every advertisement has a life cycle.
“Sweet Crystal” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sweet Crystal” ad case study report

If you want to check the best ad case study of other advertisers related to “Sweet Crystal”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sweet Crystal”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.