Award-winning Case Study For Sussex Business School Limited By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sussex Business School Limited”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sussex Business School Limited” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sussex Business School Limited” through the method of adspy!

Sussex Business School Limited Facebook ad Introduction by ad spy method

“Sussex Business School Limited” introduction:UK Accredited Online Distance Learning Company. Offering flexible, self-study online distance learning courses in Management with tutor support.

“Sussex Business School Limited” Facebook ads last run:2020-02-17 08:40:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sussex Business School Limited” ads data to help “Sussex Business School Limited” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sussex Business School Limited”. In this report, we analyze in detail the best ad cases of “Sussex Business School Limited”.

Sussex Business School Limited Top3 Ads Case Study:

 1st2nd3rd
Advertisers Sussex Business School Limited Sussex Business School Limited Sussex Business School Limited
Ad title Online CMI Level 5 Management Leadership CMI Level 7 Strategic Management and Leadership CMI Level 7 Strategic Management and Leadership
Ad text *10% Discount on all Cert.Diploma Courses* *Flexible Payment Plans Available* *Flexible Time Ta... *10% Discount on all Cert.Diploma Courses* *Flexible Payment Plans Available* *Flexible Time Ta... *10% Discount on all Cert.Diploma Courses* *Flexible Payment Plans Available* *Flexible Time Ta...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories Education Education Education
Duration 43 days 43 days 1 days
Like 2 0 0

Sussex Business School Limited Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sussex Business School Limited” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sussex Business School Limited” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sussex Business School Limited” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Online CMI Level 5 Management Leadership CMI Level 7 Strategic Management and Leadership CMI Level 7 Strategic Management and Leadership
Ad text  *10% Discount on all Cert.Diploma Courses* *Flexible Payment Plans Available* *Flexible Time Ta...  *10% Discount on all Cert.Diploma Courses* *Flexible Payment Plans Available* *Flexible Time Ta...  *10% Discount on all Cert.Diploma Courses* *Flexible Payment Plans Available* *Flexible Time Ta...
Ad type  other  other  other
Ad word count 341  350  330

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sussex Business School Limited”, the text type used is other to obtain the best ad performance. “Sussex Business School Limited” can use this copy style more. On the other hand, “Sussex Business School Limited” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sussex Business School Limited” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sussex Business School Limited” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Sussex Business School Limited” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sussex Business School Limited” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sussex Business School Limited” top 3 ads schedules are: 43 days,43 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sussex Business School Limited”‘s top 1 ad duration is 43 days. Every advertisement has a life cycle.
“Sussex Business School Limited” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sussex Business School Limited” ad case study report

If you want to check the best ad case study of other advertisers related to “Sussex Business School Limited”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sussex Business School Limited”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.