Award-winning Case Study For Surinam Airways (Official) By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Surinam Airways (Official)”, or large enterprises, they have established a Facebook page for advertising and promotion. “Surinam Airways (Official)” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Surinam Airways (Official)” through the method of adspy!

Surinam Airways (Official) Facebook ad Introduction by ad spy method

“Surinam Airways (Official)” introduction:We are an innovative Surinamese airline that provides reliable, profitable transport according to international standards.

“Surinam Airways (Official)” Facebook ads last run:2020-02-17 07:16:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Surinam Airways (Official)” ads data to help “Surinam Airways (Official)” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Surinam Airways (Official)”. In this report, we analyze in detail the best ad cases of “Surinam Airways (Official)”.

Surinam Airways (Official) Top3 Ads Case Study:

Advertisers Surinam Airways (Official) Surinam Airways (Official) Surinam Airways (Official)
Ad title Beleef Suriname! Nu vanaf € 700,- Surinam Airways (Official) Miami - Aruba
Ad text ✈Vlieg nu extra voordelig met Surinam Airways naar Suriname. Beleef onze adembenemende natuur en ... “May the spirit of Easter bring you Blessings of Happiness, Love, Peace and Hope” #happyeaster20... SPECIAL PROMO | Fly with us directly to Aruba ✈. Whether you’re looking to relax and unwind or se...
Ad format Image Image Image
Categories Airline Company Airline Company Airline Company
Duration 2 days 1 days 3 days
Like 7 265 6

Surinam Airways (Official) Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Surinam Airways (Official)” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Surinam Airways (Official)” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Surinam Airways (Official)” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Beleef Suriname! Nu vanaf € 700,- Surinam Airways (Official) Miami - Aruba
Ad text  ✈Vlieg nu extra voordelig met Surinam Airways naar Suriname. Beleef onze adembenemende natuur en ...  “May the spirit of Easter bring you Blessings of Happiness, Love, Peace and Hope” #happyeaster20...  SPECIAL PROMO | Fly with us directly to Aruba ✈. Whether you’re looking to relax and unwind or se...
Ad type  other  other  other
Ad word count 165  137  268

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Surinam Airways (Official)”, the text type used is other to obtain the best ad performance. “Surinam Airways (Official)” can use this copy style more. On the other hand, “Surinam Airways (Official)” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Surinam Airways (Official)” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Surinam Airways (Official)” are:BOOK_TRAVEL,N/A,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “Surinam Airways (Official)” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Surinam Airways (Official)” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Surinam Airways (Official)” top 3 ads schedules are: 2 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Surinam Airways (Official)”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Surinam Airways (Official)” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Surinam Airways (Official)” ad case study report

If you want to check the best ad case study of other advertisers related to “Surinam Airways (Official)”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Surinam Airways (Official)”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.