Award-winning Case Study For Surf Excel Sri Lanka By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Surf Excel Sri Lanka”, or large enterprises, they have established a Facebook page for advertising and promotion. “Surf Excel Sri Lanka” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Surf Excel Sri Lanka” through the method of adspy!

Surf Excel Sri Lanka Facebook ad Introduction by ad spy method

“Surf Excel Sri Lanka” introduction:Surf Excel has a complete range of laundry products with great cleaning power for all your laundry needs!

“Surf Excel Sri Lanka” Facebook ads last run:2020-02-22 07:44:15

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Surf Excel Sri Lanka” ads data to help “Surf Excel Sri Lanka” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Surf Excel Sri Lanka”. In this report, we analyze in detail the best ad cases of “Surf Excel Sri Lanka”.

Surf Excel Sri Lanka Top3 Ads Case Study:

Advertisers Surf Excel Sri Lanka Surf Excel Sri Lanka Surf Excel Sri Lanka
Ad title Pushpa Ranatunge Kanchi Wasalamudali Surf Excel Sri Lanka
Ad text Support their #RightToPlay because, it helps them become a confident, empathetic, self reliant an... Support your child’s #RightToPlay because it is the key that helps them unlock the world. #Surf... Wash with Love! #SurfExcel #Detergents #MachineWash #Surfmatic4UrMachine #TopLoadMaticLiquid #Fro...
Ad format Image Image Image
Categories other other other
Duration 6 days 1 days 1 days
Like 1 1 136

Surf Excel Sri Lanka Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Surf Excel Sri Lanka” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Surf Excel Sri Lanka” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Surf Excel Sri Lanka” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Pushpa Ranatunge Kanchi Wasalamudali Surf Excel Sri Lanka
Ad text  Support their #RightToPlay because, it helps them become a confident, empathetic, self reliant an...  Support your child’s #RightToPlay because it is the key that helps them unlock the world. #Surf...  Wash with Love! #SurfExcel #Detergents #MachineWash #Surfmatic4UrMachine #TopLoadMaticLiquid #Fro...
Ad type  other  other  other
Ad word count 145  127  114

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Surf Excel Sri Lanka”, the text type used is other to obtain the best ad performance. “Surf Excel Sri Lanka” can use this copy style more. On the other hand, “Surf Excel Sri Lanka” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Surf Excel Sri Lanka” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Surf Excel Sri Lanka” are:N/A,N/A,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Surf Excel Sri Lanka” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Surf Excel Sri Lanka” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Surf Excel Sri Lanka” top 3 ads schedules are: 6 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Surf Excel Sri Lanka”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“Surf Excel Sri Lanka” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Surf Excel Sri Lanka” ad case study report

If you want to check the best ad case study of other advertisers related to “Surf Excel Sri Lanka”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Surf Excel Sri Lanka”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.