Award-winning Case Study For Surf Camp Pipa Hostel By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Surf Camp Pipa Hostel”, or large enterprises, they have established a Facebook page for advertising and promotion. “Surf Camp Pipa Hostel” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Surf Camp Pipa Hostel” through the method of adspy!

Surf Camp Pipa Hostel Facebook ad Introduction by ad spy method

“Surf Camp Pipa Hostel” introduction:Surf Camp Pipa Hostel and School Praia da Pipa Brazil escola de surf e stand up paddle Certified ISA - ILS quartos rooms abitacio

“Surf Camp Pipa Hostel” Facebook ads last run:2020-01-19 19:39:10

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Surf Camp Pipa Hostel” ads data to help “Surf Camp Pipa Hostel” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Surf Camp Pipa Hostel”. In this report, we analyze in detail the best ad cases of “Surf Camp Pipa Hostel”.

Surf Camp Pipa Hostel Top3 Ads Case Study:

Advertisers Surf Camp Pipa Hostel Surf Camp Pipa Hostel Surf Camp Pipa Hostel
Ad title Timeline Photos Timeline Photos Surf Camp Pipa Hostel
Ad text ☀️🤙❤️ Check our website: and make your reservation to surf with us in Brazil Envie ... ☀️🤙❤️ Check out our website: and make your reservation to surf with us in Brazil En... Olá Vem conferir nosso site e veja as ofertas para o feriado da Semana Santa, estam...
Ad format Image Image Video
Categories Surfing Spot Surfing Spot Surfing Spot
Duration 13 days 13 days 5 days
Like 8 1 30

Surf Camp Pipa Hostel Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Surf Camp Pipa Hostel” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Surf Camp Pipa Hostel” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Surf Camp Pipa Hostel” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Timeline Photos Surf Camp Pipa Hostel
Ad text  ☀️🤙❤️ Check our website: and make your reservation to surf with us in Brazil Envie ...  ☀️🤙❤️ Check out our website: and make your reservation to surf with us in Brazil En...  Olá Vem conferir nosso site e veja as ofertas para o feriado da Semana Santa, estam...
Ad type  other  other  other
Ad word count 372  385  1185

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Surf Camp Pipa Hostel”, the text type used is other to obtain the best ad performance. “Surf Camp Pipa Hostel” can use this copy style more. On the other hand, “Surf Camp Pipa Hostel” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Surf Camp Pipa Hostel” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Surf Camp Pipa Hostel” are:MESSAGE_PAGE,MESSAGE_PAGE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Surf Camp Pipa Hostel” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Surf Camp Pipa Hostel” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Surf Camp Pipa Hostel” top 3 ads schedules are: 13 days,13 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Surf Camp Pipa Hostel”‘s top 1 ad duration is 13 days. Every advertisement has a life cycle.
“Surf Camp Pipa Hostel” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Surf Camp Pipa Hostel” ad case study report

If you want to check the best ad case study of other advertisers related to “Surf Camp Pipa Hostel”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Surf Camp Pipa Hostel”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.