Award-winning Case Study For Supercuts UK By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Supercuts UK”, or large enterprises, they have established a Facebook page for advertising and promotion. “Supercuts UK” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Supercuts UK” through the method of adspy!

Supercuts UK Facebook ad Introduction by ad spy method

“Supercuts UK” introduction:Get a great style without the high-end price. Providing hair inspiration, offers and news

“Supercuts UK” Facebook ads last run:2020-02-17 06:44:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Supercuts UK” ads data to help “Supercuts UK” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Supercuts UK”. In this report, we analyze in detail the best ad cases of “Supercuts UK”.

Supercuts UK Top3 Ads Case Study:

Advertisers Supercuts UK Supercuts UK Supercuts UK
Ad title Winter Sale Now On! Supercuts UK (@supercutsuk) • Instagram photos and videos Supercuts UK (@supercutsuk) • Instagram photos and videos
Ad text Shop your fave hair and beauty brands in our Winter Sale Get upto 50% off!  G I V E A W A Y A L E R T You didn't think we'd only do ONE giveaway did you? WIN this fabulo... H A P P Y #WorldComplimentDay Let's share the love, tag your BFF and comment with the first wo...
Ad format Video Image Image
Categories other Health/Beauty Health/Beauty
Duration 1 days 1 days 1 days
Like 7 0 0

Supercuts UK Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Supercuts UK” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Supercuts UK” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Supercuts UK” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Winter Sale Now On! Supercuts UK (@supercutsuk) • Instagram photos and videos Supercuts UK (@supercutsuk) • Instagram photos and videos
Ad text  Shop your fave hair and beauty brands in our Winter Sale Get upto 50% off!  G I V E A W A Y A L E R T You didn't think we'd only do ONE giveaway did you? WIN this fabulo...  H A P P Y #WorldComplimentDay Let's share the love, tag your BFF and comment with the first wo...
Ad type  other  other  other
Ad word count 78  598  110

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Supercuts UK”, the text type used is other to obtain the best ad performance. “Supercuts UK” can use this copy style more. On the other hand, “Supercuts UK” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Supercuts UK” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Supercuts UK” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Supercuts UK” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Supercuts UK” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Supercuts UK”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Supercuts UK” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Supercuts UK” ad case study report

If you want to check the best ad case study of other advertisers related to “Supercuts UK”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Supercuts UK”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.