Award-winning Case Study For Sundance Solar By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sundance Solar”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sundance Solar” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sundance Solar” through the method of adspy!

Sundance Solar Facebook ad Introduction by ad spy method

“Sundance Solar” introduction:Founded in 1995, is the leader in DIY solar educational kits, small solar panels and more. Browse our site and check out our products!

“Sundance Solar” Facebook ads last run:2020-02-22 07:42:19

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sundance Solar” ads data to help “Sundance Solar” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sundance Solar”. In this report, we analyze in detail the best ad cases of “Sundance Solar”.

Sundance Solar Top3 Ads Case Study:

Advertisers Sundance Solar Sundance Solar Sundance Solar
Ad title Sundance Solar Sundance Solar Sundance Solar
Ad text Teachers all over the US and around the world count on Sundance Solar for solar educational suppl... Young students in Nicaraqua build our solar light kits and learn about solar energy. Los jóvenes ... Teachers all over the US and around the world count on Sundance Solar for solar educational suppl...
Ad format Carousel Image Carousel
Categories Product/Service Product/Service Product/Service
Duration 80 days 1 days 1 days
Like 7 13 1

Sundance Solar Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sundance Solar” top 3 ads are: Carousel,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sundance Solar” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sundance Solar” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Sundance Solar Sundance Solar Sundance Solar
Ad text  Teachers all over the US and around the world count on Sundance Solar for solar educational suppl...  Young students in Nicaraqua build our solar light kits and learn about solar energy. Los jóvenes ...  Teachers all over the US and around the world count on Sundance Solar for solar educational suppl...
Ad type  other  other  other
Ad word count 101  264  101

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sundance Solar”, the text type used is other to obtain the best ad performance. “Sundance Solar” can use this copy style more. On the other hand, “Sundance Solar” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sundance Solar” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sundance Solar” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Sundance Solar” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sundance Solar” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sundance Solar” top 3 ads schedules are: 80 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sundance Solar”‘s top 1 ad duration is 80 days. Every advertisement has a life cycle.
“Sundance Solar” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sundance Solar” ad case study report

If you want to check the best ad case study of other advertisers related to “Sundance Solar”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sundance Solar”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.