Award-winning Case Study For SUMAQ Machu Picchu Hotel By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “SUMAQ Machu Picchu Hotel”, or large enterprises, they have established a Facebook page for advertising and promotion. “SUMAQ Machu Picchu Hotel” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “SUMAQ Machu Picchu Hotel” through the method of adspy!

SUMAQ Machu Picchu Hotel Facebook ad Introduction by ad spy method

“SUMAQ Machu Picchu Hotel” introduction:Luxury hotel located at Machu Picchu #FeeltheAndeanWisdom WhatsApp: +51948614248 Toll Free: USA & Canada + 1 866 847 7366 / Brasil: 0800 7618 744

“SUMAQ Machu Picchu Hotel” Facebook ads last run:2020-02-17 06:40:36

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “SUMAQ Machu Picchu Hotel” ads data to help “SUMAQ Machu Picchu Hotel” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “SUMAQ Machu Picchu Hotel”. In this report, we analyze in detail the best ad cases of “SUMAQ Machu Picchu Hotel”.

SUMAQ Machu Picchu Hotel Top3 Ads Case Study:

Advertisers SUMAQ Machu Picchu Hotel SUMAQ Machu Picchu Hotel SUMAQ Machu Picchu Hotel
Ad title SUMAQ Machu Picchu Hotel Día de la tierra SUMAQ Machu Picchu Hotel
Ad text Let's celebrate this day by being thankful to our Pachamama, Mother Earth, for sharing with us al... Celebremos este día dándole gracias a la Pachamama, por compartir con nosotros todas sus bondades... Discover more about machu picchu visiting the butterfly, in which you will appreciate the differe...
Ad format Video Video Image
Categories Hotel Resort Hotel Resort Hotel Resort
Duration 1 days 1 days 1 days
Like 0 46 67

SUMAQ Machu Picchu Hotel Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “SUMAQ Machu Picchu Hotel” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“SUMAQ Machu Picchu Hotel” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “SUMAQ Machu Picchu Hotel” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title SUMAQ Machu Picchu Hotel Día de la tierra SUMAQ Machu Picchu Hotel
Ad text  Let's celebrate this day by being thankful to our Pachamama, Mother Earth, for sharing with us al...  Celebremos este día dándole gracias a la Pachamama, por compartir con nosotros todas sus bondades...  Discover more about machu picchu visiting the butterfly, in which you will appreciate the differe...
Ad type  other  other  other
Ad word count 265  194  216

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “SUMAQ Machu Picchu Hotel”, the text type used is other to obtain the best ad performance. “SUMAQ Machu Picchu Hotel” can use this copy style more. On the other hand, “SUMAQ Machu Picchu Hotel” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “SUMAQ Machu Picchu Hotel” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “SUMAQ Machu Picchu Hotel” are:VIEW_INSTAGRAM_PROFILE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “SUMAQ Machu Picchu Hotel” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “SUMAQ Machu Picchu Hotel” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “SUMAQ Machu Picchu Hotel” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “SUMAQ Machu Picchu Hotel”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“SUMAQ Machu Picchu Hotel” should put ads in the best time period, so that ads get the most value in a limited time.

Related “SUMAQ Machu Picchu Hotel” ad case study report

If you want to check the best ad case study of other advertisers related to “SUMAQ Machu Picchu Hotel”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “SUMAQ Machu Picchu Hotel”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.