Award-winning Case Study For Suisse Programme By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Suisse Programme”, or large enterprises, they have established a Facebook page for advertising and promotion. “Suisse Programme” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Suisse Programme” through the method of adspy!

Suisse Programme Facebook ad Introduction by ad spy method

“Suisse Programme” introduction:享譽全球的激活細胞專家Suisse Programme,以其獨家專利配方BCC (生物活力細胞複合元素),能活化細胞的呼吸程式,體現出科學與自然的融和與極致。

“Suisse Programme” Facebook ads last run:2020-02-17 06:56:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Suisse Programme” ads data to help “Suisse Programme” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Suisse Programme”. In this report, we analyze in detail the best ad cases of “Suisse Programme”.

Suisse Programme Top3 Ads Case Study:

Advertisers Suisse Programme Suisse Programme Suisse Programme
Ad title Suisse Programme Suisse Programme Suisse Programme
Ad text 全新「極緻活性膠原噴霧精華」─ 3分鐘即為肌膚充電重塑彈性,密集式深入肌膚底層,發揮全方位高效修護。 [全新"亮白+防曬"登場] 瑞士科研高效激白新品,踢走暗啞黑色素,配合無重感強效防曬,以嶄新科技塑造塑造亮澤珍珠肌。 「逆齡活肌方案」- 全方位注氧、補濕、排毒同時補充膠原,全效修護肌膚底層,倍效重現彈滑嫩肌。
Ad format Image Image Image
Categories other other Health/Beauty
Duration 1 days 1 days 1 days
Like 10 66 63

Suisse Programme Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Suisse Programme” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Suisse Programme” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Suisse Programme” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Suisse Programme Suisse Programme Suisse Programme
Ad text  全新「極緻活性膠原噴霧精華」─ 3分鐘即為肌膚充電重塑彈性,密集式深入肌膚底層,發揮全方位高效修護。  [全新"亮白+防曬"登場] 瑞士科研高效激白新品,踢走暗啞黑色素,配合無重感強效防曬,以嶄新科技塑造塑造亮澤珍珠肌。  「逆齡活肌方案」- 全方位注氧、補濕、排毒同時補充膠原,全效修護肌膚底層,倍效重現彈滑嫩肌。
Ad type  other  other  other
Ad word count 50  58  46

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Suisse Programme”, the text type used is other to obtain the best ad performance. “Suisse Programme” can use this copy style more. On the other hand, “Suisse Programme” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Suisse Programme” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Suisse Programme” are:LIKE_PAGE,LIKE_PAGE,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LIKE_PAGE” help “Suisse Programme” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Suisse Programme” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Suisse Programme” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Suisse Programme”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Suisse Programme” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Suisse Programme” ad case study report

If you want to check the best ad case study of other advertisers related to “Suisse Programme”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Suisse Programme”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.