Award-winning Case Study For Sudoku Quest By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sudoku Quest”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sudoku Quest” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sudoku Quest” through the method of adspy!

Sudoku Quest Facebook ad Introduction by ad spy method

“Sudoku Quest” introduction:Sudoku Quest is a one-of-a-kind Puzzle/Adventure Game where you play the role of the Last Sudoku Ninja on his quest to Master the Art of Sudoku, re-gain the lost powers of the Sudoku Ninjas and defeat the Evil Empire.

“Sudoku Quest” Facebook ads last run:2019-09-21 16:20:11

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sudoku Quest” ads data to help “Sudoku Quest” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sudoku Quest”. In this report, we analyze in detail the best ad cases of “Sudoku Quest”.

Sudoku Quest Top3 Ads Case Study:

Advertisers Sudoku Quest Sudoku Quest Sudoku Quest
Ad title Sudoku Quest Sudoku Quest Sudoku Quest
Ad text With 1300+ levels and 11 mind-bending variations, Sudoku Quest is the most unique Free Sudoku gam... The game is great. at first I thought that sudoku was really boring, but this one brings a challe... With 1300+ levels and 11 mind-bending variations, Sudoku Quest is the most unique Free Sudoku gam...
Ad format Video Image Image
Categories App Page App Page App Page
Duration 35 days 35 days 35 days
Like 0 1 0

Sudoku Quest Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sudoku Quest” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sudoku Quest” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sudoku Quest” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Sudoku Quest Sudoku Quest Sudoku Quest
Ad text  With 1300+ levels and 11 mind-bending variations, Sudoku Quest is the most unique Free Sudoku gam...  The game is great. at first I thought that sudoku was really boring, but this one brings a challe...  With 1300+ levels and 11 mind-bending variations, Sudoku Quest is the most unique Free Sudoku gam...
Ad type  other  other  other
Ad word count 121  149  121

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sudoku Quest”, the text type used is other to obtain the best ad performance. “Sudoku Quest” can use this copy style more. On the other hand, “Sudoku Quest” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sudoku Quest” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sudoku Quest” are:PLAY_GAME,PLAY_GAME,PLAY_GAME.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “PLAY_GAME” help “Sudoku Quest” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sudoku Quest” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sudoku Quest” top 3 ads schedules are: 35 days,35 days, and 35 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sudoku Quest”‘s top 1 ad duration is 35 days. Every advertisement has a life cycle.
“Sudoku Quest” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sudoku Quest” ad case study report

If you want to check the best ad case study of other advertisers related to “Sudoku Quest”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sudoku Quest”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.