Award-winning Case Study For Straight Talk Africa By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Straight Talk Africa”, or large enterprises, they have established a Facebook page for advertising and promotion. “Straight Talk Africa” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Straight Talk Africa” through the method of adspy!

Straight Talk Africa Facebook ad Introduction by ad spy method

“Straight Talk Africa” introduction:VOA veteran journalist Shaka Ssali hosts this live, one-hour call in program, heard and seen on the Voice of America and affiliated stations. Wednesdays @ 1830-1930 UTC/GMT Keep the African hope alive with Shaka Ssali!

“Straight Talk Africa” Facebook ads last run:2020-02-21 00:04:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Straight Talk Africa” ads data to help “Straight Talk Africa” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Straight Talk Africa”. In this report, we analyze in detail the best ad cases of “Straight Talk Africa”.

Straight Talk Africa Top3 Ads Case Study:

 1st2nd3rd
Advertisers Straight Talk Africa Straight Talk Africa Straight Talk Africa
Ad title Straight Talk Africa VOA's Role in Press Freedom: Amanda Bennett What Sudanese Protests Mean to a Former Sudanese Diplomat
Ad text How would a major loss for the ANC in the national assembly and provincial legislatures affect So... On Straight Talk Africa, we were honored to have VOA Director Amanda Bennett share her thoughts o... As a former diplomat at Sudan's Ministry of Foreign Affairs, Ambassador Nureldin Satti shares his...
CTA type N/A N/A N/A
Ad format Image Video Video
Categories TV Show TV Show TV Show
Duration 1 days 1 days 1 days
Like 4562 157 627

Straight Talk Africa Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Straight Talk Africa” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Straight Talk Africa” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Straight Talk Africa” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Straight Talk Africa VOA's Role in Press Freedom: Amanda Bennett What Sudanese Protests Mean to a Former Sudanese Diplomat
Ad text  How would a major loss for the ANC in the national assembly and provincial legislatures affect So...  On Straight Talk Africa, we were honored to have VOA Director Amanda Bennett share her thoughts o...  As a former diplomat at Sudan's Ministry of Foreign Affairs, Ambassador Nureldin Satti shares his...
Ad type  other  other  other
Ad word count 135  368  184

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Straight Talk Africa”, the text type used is other to obtain the best ad performance. “Straight Talk Africa” can use this copy style more. On the other hand, “Straight Talk Africa” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Straight Talk Africa” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Straight Talk Africa” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Straight Talk Africa” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Straight Talk Africa” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Straight Talk Africa” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Straight Talk Africa”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Straight Talk Africa” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Straight Talk Africa” ad case study report

If you want to check the best ad case study of other advertisers related to “Straight Talk Africa”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Straight Talk Africa”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.