Award-winning Case Study For Stad Antwerpen By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Stad Antwerpen”, or large enterprises, they have established a Facebook page for advertising and promotion. “Stad Antwerpen” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Stad Antwerpen” through the method of adspy!

Stad Antwerpen Facebook ad Introduction by ad spy method

“Stad Antwerpen” introduction:Welkom op de officiële fanpagina van de stad Antwerpen.

“Stad Antwerpen” Facebook ads last run:2020-02-17 08:12:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Stad Antwerpen” ads data to help “Stad Antwerpen” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Stad Antwerpen”. In this report, we analyze in detail the best ad cases of “Stad Antwerpen”.

Stad Antwerpen Top3 Ads Case Study:

Advertisers Stad Antwerpen Stad Antwerpen Stad Antwerpen
Ad title Tulpenlied Infodag op 23 februari Infodag op 23 februari
Ad text Dans en zing mee met Dimitri Leue. 🤸‍♀ Ga helemaal uit de bol op de Tulpenpluk! Maandag 22 april... Studeer in het echte leven! Ontdek het Antwerpse studieaanbod tijdens de infodag op 23/2.  Meer dan 200 afstudeerrichtingen bij 8 scholen! Ontdek het Antwerpse studieaanbod tijdens de info...
Ad format Video Video Video
Categories City City City
Duration 2 days 12 days 12 days
Like 164 4 1

Stad Antwerpen Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Stad Antwerpen” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Stad Antwerpen” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Stad Antwerpen” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Tulpenlied Infodag op 23 februari Infodag op 23 februari
Ad text  Dans en zing mee met Dimitri Leue. 🤸‍♀ Ga helemaal uit de bol op de Tulpenpluk! Maandag 22 april...  Studeer in het echte leven! Ontdek het Antwerpse studieaanbod tijdens de infodag op 23/2.  Meer dan 200 afstudeerrichtingen bij 8 scholen! Ontdek het Antwerpse studieaanbod tijdens de info...
Ad type  other  other  other
Ad word count 132  90  117

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Stad Antwerpen”, the text type used is other to obtain the best ad performance. “Stad Antwerpen” can use this copy style more. On the other hand, “Stad Antwerpen” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Stad Antwerpen” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Stad Antwerpen” are:N/A,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Stad Antwerpen” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Stad Antwerpen” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Stad Antwerpen” top 3 ads schedules are: 2 days,12 days, and 12 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Stad Antwerpen”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Stad Antwerpen” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Stad Antwerpen” ad case study report

If you want to check the best ad case study of other advertisers related to “Stad Antwerpen”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Stad Antwerpen”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.