Award-winning Case Study For St Petersburg Guide By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “St Petersburg Guide”, or large enterprises, they have established a Facebook page for advertising and promotion. “St Petersburg Guide” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “St Petersburg Guide” through the method of adspy!

St Petersburg Guide Facebook ad Introduction by ad spy method

“St Petersburg Guide” introduction:Saint Petersburg Russia, Санкт-Петербург Россия, San Petersburgo Rusia, Sankt Petersburg Russland, Venäjä Pietari, Saint-Pétersbourg Russie.

“St Petersburg Guide” Facebook ads last run:2020-02-17 06:08:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “St Petersburg Guide” ads data to help “St Petersburg Guide” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “St Petersburg Guide”. In this report, we analyze in detail the best ad cases of “St Petersburg Guide”.

St Petersburg Guide Top3 Ads Case Study:

Advertisers St Petersburg Guide St Petersburg Guide St Petersburg Guide
Ad text Need a Visa to Russia? Russian visa invitation letters at 19.99 usd. Fast and easy! Russian visa invitation letters: $19.99, ready on the same day! Got a question? CONTACT US Need a Visa to Russia? Russian visa invitation letters at 19.99 usd. Fast and easy!
Ad format Image Image Image
Categories Travel Agency Travel Agency Travel Agency
Duration 26 days 26 days 26 days
Like 32 0 9

St Petersburg Guide Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “St Petersburg Guide” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“St Petersburg Guide” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “St Petersburg Guide” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad text  Need a Visa to Russia? Russian visa invitation letters at 19.99 usd. Fast and easy!  Russian visa invitation letters: $19.99, ready on the same day! Got a question? CONTACT US  Need a Visa to Russia? Russian visa invitation letters at 19.99 usd. Fast and easy!
Ad type  other  other  other
Ad word count 83  90  83

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “St Petersburg Guide”, the text type used is other to obtain the best ad performance. “St Petersburg Guide” can use this copy style more. On the other hand, “St Petersburg Guide” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “St Petersburg Guide” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “St Petersburg Guide” are:CONTACT_US,CONTACT_US,CONTACT_US.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “CONTACT_US” help “St Petersburg Guide” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “St Petersburg Guide” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “St Petersburg Guide” top 3 ads schedules are: 26 days,26 days, and 26 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “St Petersburg Guide”‘s top 1 ad duration is 26 days. Every advertisement has a life cycle.
“St Petersburg Guide” should put ads in the best time period, so that ads get the most value in a limited time.

Related “St Petersburg Guide” ad case study report

If you want to check the best ad case study of other advertisers related to “St Petersburg Guide”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “St Petersburg Guide”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.