Award-winning Case Study For SSAB AB By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “SSAB AB”, or large enterprises, they have established a Facebook page for advertising and promotion. “SSAB AB” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “SSAB AB” through the method of adspy!

SSAB AB Facebook ad Introduction by ad spy method

“SSAB AB” introduction:SSAB is a highly specialized, global steel company.

“SSAB AB” Facebook ads last run:2020-02-17 07:44:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “SSAB AB” ads data to help “SSAB AB” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “SSAB AB”. In this report, we analyze in detail the best ad cases of “SSAB AB”.

SSAB AB Top3 Ads Case Study:

 1st2nd3rd
Advertisers SSAB AB SSAB AB SSAB AB
Ad title How Fesan lost weight but not strength Säsongsvikariat 2020 Tool-friendly and cost-effective? Tell me more!
Ad text Stronger, lighter equipment was the customers’ request to Turkish tipper and trailer manufacturer... Processoperatör, elektriker, mekaniker, fordonsförare, laborant eller murare? Sök ett säsongsvi... The tool-friendly steel Many production lines suffer from long down times when cutting or punchin...
CTA type LEARN_MORE APPLY_NOW LEARN_MORE
Ad format Video Video Image
Categories other other other
Duration 1 days 21 days 3 days
Like 188 8 56

SSAB AB Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “SSAB AB” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“SSAB AB” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “SSAB AB” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title How Fesan lost weight but not strength Säsongsvikariat 2020 Tool-friendly and cost-effective? Tell me more!
Ad text  Stronger, lighter equipment was the customers’ request to Turkish tipper and trailer manufacturer...  Processoperatör, elektriker, mekaniker, fordonsförare, laborant eller murare? Sök ett säsongsvi...  The tool-friendly steel Many production lines suffer from long down times when cutting or punchin...
Ad type  other  other  other
Ad word count 310  119  453

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “SSAB AB”, the text type used is other to obtain the best ad performance. “SSAB AB” can use this copy style more. On the other hand, “SSAB AB” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “SSAB AB” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “SSAB AB” are:LEARN_MORE,APPLY_NOW,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “SSAB AB” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “SSAB AB” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “SSAB AB” top 3 ads schedules are: 1 days,21 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “SSAB AB”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“SSAB AB” should put ads in the best time period, so that ads get the most value in a limited time.

Related “SSAB AB” ad case study report

If you want to check the best ad case study of other advertisers related to “SSAB AB”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “SSAB AB”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.