Award-winning Case Study For Sport Heinzel By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sport Heinzel”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sport Heinzel” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sport Heinzel” through the method of adspy!

Sport Heinzel Facebook ad Introduction by ad spy method

“Sport Heinzel” introduction:Sport Heinzel ist ein Sportfachgeschäft mit umfangreichem Voll-Sortiment mit Schwerpunkten im Bereich Running, Outdoor, Ski, Snowboard, Badetextilien und Sportfashion. Umfangreiche Servicegarantien

“Sport Heinzel” Facebook ads last run:2020-02-21 14:46:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sport Heinzel” ads data to help “Sport Heinzel” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sport Heinzel”. In this report, we analyze in detail the best ad cases of “Sport Heinzel”.

Sport Heinzel Top3 Ads Case Study:

Advertisers Sport Heinzel Sport Heinzel Sport Heinzel
Ad title Sport Heinzel Sport Heinzel Photos from Sport Heinzel's post
Ad text Die neue Forerunner 245 Series von Garmin - ab sofort bei uns erhältlich. Besonderes Highlight is... Entdecke Neuland - die bewährten Kestrel & Kyte von @ospreyeurope sind robuste, leistungsstarke R... Unser Topangebot zum Saisonbeginn - Die Dunlop „Revolution NT Hybrid Saiten“ sind perfekt für dei...
CTA type N/A N/A N/A
Ad format Video Video Carousel
Categories Sporting Goods Store Sporting Goods Store Sporting Goods Store
Duration 1 days 1 days 5 days
Like 6 4 6

Sport Heinzel Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sport Heinzel” top 3 ads are: Video,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sport Heinzel” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sport Heinzel” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Sport Heinzel Sport Heinzel Photos from Sport Heinzel's post
Ad text  Die neue Forerunner 245 Series von Garmin - ab sofort bei uns erhältlich. Besonderes Highlight is...  Entdecke Neuland - die bewährten Kestrel & Kyte von @ospreyeurope sind robuste, leistungsstarke R...  Unser Topangebot zum Saisonbeginn - Die Dunlop „Revolution NT Hybrid Saiten“ sind perfekt für dei...
Ad type  other  other  other
Ad word count 316  391  717

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sport Heinzel”, the text type used is other to obtain the best ad performance. “Sport Heinzel” can use this copy style more. On the other hand, “Sport Heinzel” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sport Heinzel” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sport Heinzel” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Sport Heinzel” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sport Heinzel” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sport Heinzel” top 3 ads schedules are: 1 days,1 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sport Heinzel”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Sport Heinzel” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sport Heinzel” ad case study report

If you want to check the best ad case study of other advertisers related to “Sport Heinzel”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sport Heinzel”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.