Award-winning Case Study For Sparx Hockey By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sparx Hockey”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sparx Hockey” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sparx Hockey” through the method of adspy!

Sparx Hockey Facebook ad Introduction by ad spy method

“Sparx Hockey” introduction:Safe, clean and easy to use, The Sparx Home Skate Sharpener delivers perfectly sharpened edges every time.

“Sparx Hockey” Facebook ads last run:2020-02-17 05:44:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sparx Hockey” ads data to help “Sparx Hockey” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sparx Hockey”. In this report, we analyze in detail the best ad cases of “Sparx Hockey”.

Sparx Hockey Top3 Ads Case Study:

Advertisers Sparx Hockey Sparx Hockey Sparx Hockey
Ad title Don't Ever Miss A Shift Black Friday $150 (CAN) OFF! Sharpen Now. Pay Later.
Ad text Financing options now available in Canada. Hear it from Coach Jeremy - How To Hockey, get profess... Black Friday Sale! Save $150 (CAN) with code CANADA150, or choose 0% financing. Quick & Accurate ... Financing options now available in Canada. Get professional skate sharpening from the comfort of ...
Ad format Video Image Image
Categories other other other
Duration 44 days 1 days 33 days
Like 129 5 59

Sparx Hockey Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sparx Hockey” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sparx Hockey” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sparx Hockey” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Don't Ever Miss A Shift Black Friday $150 (CAN) OFF! Sharpen Now. Pay Later.
Ad text  Financing options now available in Canada. Hear it from Coach Jeremy - How To Hockey, get profess...  Black Friday Sale! Save $150 (CAN) with code CANADA150, or choose 0% financing. Quick & Accurate ...  Financing options now available in Canada. Get professional skate sharpening from the comfort of ...
Ad type  other  other  other
Ad word count 195  122  174

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sparx Hockey”, the text type used is other to obtain the best ad performance. “Sparx Hockey” can use this copy style more. On the other hand, “Sparx Hockey” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sparx Hockey” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sparx Hockey” are:LEARN_MORE,SHOP_NOW,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Sparx Hockey” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sparx Hockey” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sparx Hockey” top 3 ads schedules are: 44 days,1 days, and 33 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sparx Hockey”‘s top 1 ad duration is 44 days. Every advertisement has a life cycle.
“Sparx Hockey” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sparx Hockey” ad case study report

If you want to check the best ad case study of other advertisers related to “Sparx Hockey”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sparx Hockey”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.