Award-winning Case Study For Southern Quality Ford By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Southern Quality Ford”, or large enterprises, they have established a Facebook page for advertising and promotion. “Southern Quality Ford” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Southern Quality Ford” through the method of adspy!

Southern Quality Ford Facebook ad Introduction by ad spy method

“Southern Quality Ford” introduction:We, the Southern Quality Ford Dealers, are here to serve the Ford fans of Louisiana and the Gulf Coast of Mississippi. Whether you want to find a local dealer, check the latest Ford news, or chat about your favorite Ford vehicle, we are happy to help.

“Southern Quality Ford” Facebook ads last run:2020-02-17 05:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Southern Quality Ford” ads data to help “Southern Quality Ford” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Southern Quality Ford”. In this report, we analyze in detail the best ad cases of “Southern Quality Ford”.

Southern Quality Ford Top3 Ads Case Study:

 1st2nd3rd
Advertisers Southern Quality Ford Southern Quality Ford Southern Quality Ford
Ad title Built For The Holidays Sales Event Southern Quality Ford Get Yours Now
Ad text Savings too big to shove down the chimney. Experience the growl of the 2.3L EcoBoost engine on the most advanced Mustang yet. Summer and this deal end soon. Get 0% for 72 Mos. + $1,000 Trade Assistance on Ford F-150
CTA type SHOP_NOW SHOP_NOW LEARN_MORE
Ad format Image Carousel Image
Categories other other Cars
Duration 1 days 1 days 274 days
Like 1 9 7

Southern Quality Ford Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Southern Quality Ford” top 3 ads are: Image,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Southern Quality Ford” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Southern Quality Ford” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Built For The Holidays Sales Event Southern Quality Ford Get Yours Now
Ad text  Savings too big to shove down the chimney.  Experience the growl of the 2.3L EcoBoost engine on the most advanced Mustang yet.  Summer and this deal end soon. Get 0% for 72 Mos. + $1,000 Trade Assistance on Ford F-150
Ad type  other  other  other
Ad word count 42  82  89

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Southern Quality Ford”, the text type used is other to obtain the best ad performance. “Southern Quality Ford” can use this copy style more. On the other hand, “Southern Quality Ford” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Southern Quality Ford” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Southern Quality Ford” are:SHOP_NOW,SHOP_NOW,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Southern Quality Ford” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Southern Quality Ford” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Southern Quality Ford” top 3 ads schedules are: 1 days,1 days, and 274 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Southern Quality Ford”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Southern Quality Ford” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Southern Quality Ford” ad case study report

If you want to check the best ad case study of other advertisers related to “Southern Quality Ford”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Southern Quality Ford”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.