Award-winning Case Study For South Motors BMW By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “South Motors BMW”, or large enterprises, they have established a Facebook page for advertising and promotion. “South Motors BMW” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “South Motors BMW” through the method of adspy!

South Motors BMW Facebook ad Introduction by ad spy method

“South Motors BMW” introduction:We're a family-owned BMW dealer located in Miami, Florida.

“South Motors BMW” Facebook ads last run:2020-02-14 05:49:15

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “South Motors BMW” ads data to help “South Motors BMW” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “South Motors BMW”. In this report, we analyze in detail the best ad cases of “South Motors BMW”.

South Motors BMW Top3 Ads Case Study:

Advertisers South Motors BMW South Motors BMW South Motors BMW
Ad title Make Your Own Coupon Timeline Photos Buy Three Tires get the Fourth Free
Ad text Take care of your car and your wallet this month with special incentives from South Motors BMW! When you want more from an everyday commute. The BMW X2.v #BMWrepost #BMW #X2 ... Get your car ready for rainy season in South Florida with South Motors BMW’s tire special, buy 3 ...
Ad format Image Image Image
Categories Car Dealership Car Dealership Car Dealership
Duration 1 days 1 days 1 days
Like 2 7 0

South Motors BMW Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “South Motors BMW” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“South Motors BMW” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “South Motors BMW” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Make Your Own Coupon Timeline Photos Buy Three Tires get the Fourth Free
Ad text  Take care of your car and your wallet this month with special incentives from South Motors BMW!  When you want more from an everyday commute. The BMW X2.v #BMWrepost #BMW #X2 ...  Get your car ready for rainy season in South Florida with South Motors BMW’s tire special, buy 3 ...
Ad type  other  other  other
Ad word count 95  396  127

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “South Motors BMW”, the text type used is other to obtain the best ad performance. “South Motors BMW” can use this copy style more. On the other hand, “South Motors BMW” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “South Motors BMW” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “South Motors BMW” are:GET_OFFER_VIEW,N/A,GET_OFFER_VIEW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_OFFER_VIEW” help “South Motors BMW” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “South Motors BMW” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “South Motors BMW” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “South Motors BMW”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“South Motors BMW” should put ads in the best time period, so that ads get the most value in a limited time.

Related “South Motors BMW” ad case study report

If you want to check the best ad case study of other advertisers related to “South Motors BMW”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “South Motors BMW”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.