Award-winning Case Study For Sony Mobile NO By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sony Mobile NO”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sony Mobile NO” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sony Mobile NO” through the method of adspy!

Sony Mobile NO Facebook ad Introduction by ad spy method

“Sony Mobile NO” introduction:Velkommen til Sony Mobile Norges offisielle Facebook-side. Vi er her for å inspirere din kreativitet og nysgjerrighet.

“Sony Mobile NO” Facebook ads last run:2020-02-13 10:12:49

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sony Mobile NO” ads data to help “Sony Mobile NO” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sony Mobile NO”. In this report, we analyze in detail the best ad cases of “Sony Mobile NO”.

Sony Mobile NO Top3 Ads Case Study:

Advertisers Sony Mobile NO Sony Mobile NO Sony Mobile NO
Ad title Sony Mobile NO Sony Mobile NO Sony Mobile NO
Ad text Nye Xperia 10 har en bred skjerm og dobbelt kamerasystem i et slank design som passer perfekt i h... Oppdag den nye Xperia 10 med 21:9 skjerm for mer oppslukende underholdning og enklere multitasking 🤩 Vi er stolte av å presentere en ny generasjon Xperia og det nye skjermformatet 21:9.
Ad format Carousel Video Carousel
Categories Company Company Company
Duration 8 days 1 days 3 days
Like 20 73 28

Sony Mobile NO Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sony Mobile NO” top 3 ads are: Carousel,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sony Mobile NO” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sony Mobile NO” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Sony Mobile NO Sony Mobile NO Sony Mobile NO
Ad text  Nye Xperia 10 har en bred skjerm og dobbelt kamerasystem i et slank design som passer perfekt i h...  Oppdag den nye Xperia 10 med 21:9 skjerm for mer oppslukende underholdning og enklere multitasking 🤩  Vi er stolte av å presentere en ny generasjon Xperia og det nye skjermformatet 21:9.
Ad type  other  other  other
Ad word count 107  100  84

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sony Mobile NO”, the text type used is other to obtain the best ad performance. “Sony Mobile NO” can use this copy style more. On the other hand, “Sony Mobile NO” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sony Mobile NO” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sony Mobile NO” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Sony Mobile NO” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sony Mobile NO” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sony Mobile NO” top 3 ads schedules are: 8 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sony Mobile NO”‘s top 1 ad duration is 8 days. Every advertisement has a life cycle.
“Sony Mobile NO” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sony Mobile NO” ad case study report

If you want to check the best ad case study of other advertisers related to “Sony Mobile NO”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sony Mobile NO”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.