Award-winning Case Study For Son Tươi Pinky's By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Son Tươi Pinky's”, or large enterprises, they have established a Facebook page for advertising and promotion. “Son Tươi Pinky's” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Son Tươi Pinky's” through the method of adspy!

Son Tươi Pinky's Facebook ad Introduction by ad spy method

“Son Tươi Pinky's” introduction:Mỹ phẩm thiên nhiên được sản xuất hoàn toàn bằng các nguyên liệu thiên nhiên hữu cơ.

“Son Tươi Pinky's” Facebook ads last run:2020-02-17 09:24:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Son Tươi Pinky's” ads data to help “Son Tươi Pinky's” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Son Tươi Pinky's”. In this report, we analyze in detail the best ad cases of “Son Tươi Pinky's”.

Son Tươi Pinky's Top3 Ads Case Study:

Advertisers Son Tươi Pinky's Son Tươi Pinky's Son Tươi Pinky's
Ad title Ảnh từ bài viết của Pinky's - Son Tươi và Nước Hoa Khô Photos from Son Tươi Pinky's post Photos from Son Tươi Pinky's post
Ad text ̆ ̛, ̀ ̀ ̂ ̣̂ ̛̛ ̛ ̉ ̀ ̛̛ ̀ ̉ ̣̆ ̀ ̣̂ . Năm 2020 rồi, là con gái thì đẹp chưa đủ mà phải thật t... Năm 2019 rồi, #XINH thôi chưa đủ mà còn phải #THƠM nữa con gái nhé! #Nước_Hoa_Khô - xu hướng nướ... #NƯỚC_HOA_KHÔ - thứ mọi cô gái nên có trong túi xách. 👉Thơm nhưng không ai biết mình dùng nước ...
CTA type N/A N/A N/A
Ad format Image Carousel Carousel
Categories other Cosmetics Store Cosmetics Store
Duration 1 days 59 days 211 days
Like 108 1869 4931

Son Tươi Pinky's Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Son Tươi Pinky's” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Son Tươi Pinky's” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Son Tươi Pinky's” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Ảnh từ bài viết của Pinky's - Son Tươi và Nước Hoa Khô Photos from Son Tươi Pinky's post Photos from Son Tươi Pinky's post
Ad text  ̆ ̛, ̀ ̀ ̂ ̣̂ ̛̛ ̛ ̉ ̀ ̛̛ ̀ ̉ ̣̆ ̀ ̣̂ . Năm 2020 rồi, là con gái thì đẹp chưa đủ mà phải thật t...  Năm 2019 rồi, #XINH thôi chưa đủ mà còn phải #THƠM nữa con gái nhé! #Nước_Hoa_Khô - xu hướng nướ...  #NƯỚC_HOA_KHÔ - thứ mọi cô gái nên có trong túi xách. 👉Thơm nhưng không ai biết mình dùng nước ...
Ad type  other  other  other
Ad word count 2713  928  601

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Son Tươi Pinky's”, the text type used is other to obtain the best ad performance. “Son Tươi Pinky's” can use this copy style more. On the other hand, “Son Tươi Pinky's” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Son Tươi Pinky's” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Son Tươi Pinky's” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Son Tươi Pinky's” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Son Tươi Pinky's” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Son Tươi Pinky's” top 3 ads schedules are: 1 days,59 days, and 211 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Son Tươi Pinky's”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Son Tươi Pinky's” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Son Tươi Pinky's” ad case study report

If you want to check the best ad case study of other advertisers related to “Son Tươi Pinky's”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Son Tươi Pinky's”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.