Award-winning Case Study For Snow Fest By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Snow Fest”, or large enterprises, they have established a Facebook page for advertising and promotion. “Snow Fest” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Snow Fest” through the method of adspy!

Snow Fest Facebook ad Introduction by ad spy method

“Snow Fest” introduction:23 - 30 March 2019 - 2 Alpes 30 - 06 April 2019 - 3 Vallées

“Snow Fest” Facebook ads last run:2020-02-25 02:02:10

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Snow Fest” ads data to help “Snow Fest” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Snow Fest”. In this report, we analyze in detail the best ad cases of “Snow Fest”.

Snow Fest Top3 Ads Case Study:

 1st2nd3rd
Advertisers Snow Fest Snow Fest Snow Fest
Ad title Snow Fest Snow Fest Snow Fest Preview Days @ Straja 30 Ian - 2 Feb 2020, de la 670 Lei
Ad text 600 km partii, cazare la 2300 metri, 10 concerte live, apres ski party 7 nopti cazare + 6 zile s... Va prezentăm line-up-ul ediției aniversare 10 ani Snow Fest! Până pe 24 februarie vă puteți însc... Se anunța ninsori in perioada evenimentului! Mai sunt câteva locuri disponibile!
CTA type LEARN_MORE N/A LEARN_MORE
Ad format Image Image Image
Categories other other other
Duration 13 days 3 days 1 days
Like 1 346 679

Snow Fest Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Snow Fest” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Snow Fest” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Snow Fest” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Snow Fest Snow Fest Snow Fest Preview Days @ Straja 30 Ian - 2 Feb 2020, de la 670 Lei
Ad text  600 km partii, cazare la 2300 metri, 10 concerte live, apres ski party 7 nopti cazare + 6 zile s...  Va prezentăm line-up-ul ediției aniversare 10 ani Snow Fest! Până pe 24 februarie vă puteți însc...  Se anunța ninsori in perioada evenimentului! Mai sunt câteva locuri disponibile!
Ad type  other  other  other
Ad word count 118  132  80

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Snow Fest”, the text type used is other to obtain the best ad performance. “Snow Fest” can use this copy style more. On the other hand, “Snow Fest” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Snow Fest” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Snow Fest” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Snow Fest” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Snow Fest” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Snow Fest” top 3 ads schedules are: 13 days,3 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Snow Fest”‘s top 1 ad duration is 13 days. Every advertisement has a life cycle.
“Snow Fest” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Snow Fest” ad case study report

If you want to check the best ad case study of other advertisers related to “Snow Fest”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Snow Fest”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.