Award-winning Case Study For SNCB International By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “SNCB International”, or large enterprises, they have established a Facebook page for advertising and promotion. “SNCB International” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “SNCB International” through the method of adspy!

SNCB International Facebook ad Introduction by ad spy method

“SNCB International” introduction:Avec SNCB International, réservez vos billets de train internationaux pour toute l'Europe. Une question? Posez-la ici! En NL :

“SNCB International” Facebook ads last run:2020-02-20 23:34:13

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “SNCB International” ads data to help “SNCB International” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “SNCB International”. In this report, we analyze in detail the best ad cases of “SNCB International”.

SNCB International Top3 Ads Case Study:

Advertisers SNCB International SNCB International SNCB International
Ad title SNCB-Disney-FR SNCB International L’été en ville dès 15€
Ad text  CONCOURS: JOUEZ AU SUPERHÉROS À DISNEYLAND® PARIS – Tentez de gagner un séjour VIP exclusif pou... Découvrez tous les atouts de Lille: à 35 minutes de Bruxelles avec TGV® Bruxelles-Lille. Tickets ... ☀ PROMO THALYS – Découvrez Paris, Amsterdam et toutes les autres destinations Thalys en groupe à...
Ad format Image Carousel Image
Categories Travel Company Travel Company Travel Company
Duration 1 days 1 days 1 days
Like 416 8 0

SNCB International Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “SNCB International” top 3 ads are: Image,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“SNCB International” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “SNCB International” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title SNCB-Disney-FR SNCB International L’été en ville dès 15€
Ad text   CONCOURS: JOUEZ AU SUPERHÉROS À DISNEYLAND® PARIS – Tentez de gagner un séjour VIP exclusif pou...  Découvrez tous les atouts de Lille: à 35 minutes de Bruxelles avec TGV® Bruxelles-Lille. Tickets ...  ☀ PROMO THALYS – Découvrez Paris, Amsterdam et toutes les autres destinations Thalys en groupe à...
Ad type  other  other  other
Ad word count 295  105  108

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “SNCB International”, the text type used is other to obtain the best ad performance. “SNCB International” can use this copy style more. On the other hand, “SNCB International” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “SNCB International” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “SNCB International” are:N/A,BOOK_TRAVEL,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “SNCB International” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “SNCB International” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “SNCB International” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “SNCB International”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“SNCB International” should put ads in the best time period, so that ads get the most value in a limited time.

Related “SNCB International” ad case study report

If you want to check the best ad case study of other advertisers related to “SNCB International”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “SNCB International”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.