Award-winning Case Study For Smarter Nutrition By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Smarter Nutrition”, or large enterprises, they have established a Facebook page for advertising and promotion. “Smarter Nutrition” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Smarter Nutrition” through the method of adspy!

Smarter Nutrition Facebook ad Introduction by ad spy method

“Smarter Nutrition” introduction:

“Smarter Nutrition” Facebook ads last run:2020-02-17 07:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Smarter Nutrition” ads data to help “Smarter Nutrition” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Smarter Nutrition”. In this report, we analyze in detail the best ad cases of “Smarter Nutrition”.

Smarter Nutrition Top3 Ads Case Study:

 1st2nd3rd
Advertisers Smarter Nutrition Smarter Nutrition Smarter Nutrition
Ad title Smarter Nutrition Clinically Proven to Reduce Wrinkles and Improve Glow and Texture Buy 1 Get 2 Free on Amazon!
Ad text Dr. Nancy explains the COLLAGEN craze and which types of collagen are best for what. Smarter Ski... Understand the COLLAGEN craze and which types of collagen are best for what. Smarter Skin Collag... Buy 1 Get 2 Free on Amazon! First 1,000 Customers Only. ========= Magnesium is a vital mineral ...
CTA type LEARN_MORE LEARN_MORE MESSAGE_PAGE
Ad format Video Video Image
Categories other other other
Duration 52 days 25 days 5 days
Like 42233 6703 3573

Smarter Nutrition Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Smarter Nutrition” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Smarter Nutrition” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Smarter Nutrition” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Smarter Nutrition Clinically Proven to Reduce Wrinkles and Improve Glow and Texture Buy 1 Get 2 Free on Amazon!
Ad text  Dr. Nancy explains the COLLAGEN craze and which types of collagen are best for what. Smarter Ski...  Understand the COLLAGEN craze and which types of collagen are best for what. Smarter Skin Collag...  Buy 1 Get 2 Free on Amazon! First 1,000 Customers Only. ========= Magnesium is a vital mineral ...
Ad type  other  other  other
Ad word count 354  937  1425

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Smarter Nutrition”, the text type used is other to obtain the best ad performance. “Smarter Nutrition” can use this copy style more. On the other hand, “Smarter Nutrition” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Smarter Nutrition” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Smarter Nutrition” are:LEARN_MORE,LEARN_MORE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Smarter Nutrition” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Smarter Nutrition” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Smarter Nutrition” top 3 ads schedules are: 52 days,25 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Smarter Nutrition”‘s top 1 ad duration is 52 days. Every advertisement has a life cycle.
“Smarter Nutrition” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Smarter Nutrition” ad case study report

If you want to check the best ad case study of other advertisers related to “Smarter Nutrition”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Smarter Nutrition”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.