Award-winning Case Study For Slattery Auctions By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Slattery Auctions”, or large enterprises, they have established a Facebook page for advertising and promotion. “Slattery Auctions” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Slattery Auctions” through the method of adspy!

Slattery Auctions Facebook ad Introduction by ad spy method

“Slattery Auctions” introduction:We run regular auctions for cars, trucks, machinery, farm equipment, boats, planes, computers and much more.

“Slattery Auctions” Facebook ads last run:2020-02-22 00:56:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Slattery Auctions” ads data to help “Slattery Auctions” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Slattery Auctions”. In this report, we analyze in detail the best ad cases of “Slattery Auctions”.

Slattery Auctions Top3 Ads Case Study:

Advertisers Slattery Auctions Slattery Auctions Slattery Auctions
Ad title Slattery Auctions Slattery Auctions Slattery Auctions
Ad text Acting as agents under instructions from PWC in the matter of Tower Cranes New Zealand (receivers... GROUND MAINTENANCE EQUIPMENT, WORKSHOP & TOOLING | ONLINE AUCTION Opens: 9am Monday 12th August C... ONLINE KENWORTH T659 & T658 AUCTION Opens: 10am AEST Friday 9th August Closes: 8:30pm AEST Thursd...
Ad format Carousel Carousel Carousel
Categories other other other
Duration 1 days 1 days 1 days
Like 1298 8 11

Slattery Auctions Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Slattery Auctions” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Slattery Auctions” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Slattery Auctions” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Slattery Auctions Slattery Auctions Slattery Auctions
Ad text  Acting as agents under instructions from PWC in the matter of Tower Cranes New Zealand (receivers...  GROUND MAINTENANCE EQUIPMENT, WORKSHOP & TOOLING | ONLINE AUCTION Opens: 9am Monday 12th August C...  ONLINE KENWORTH T659 & T658 AUCTION Opens: 10am AEST Friday 9th August Closes: 8:30pm AEST Thursd...
Ad type  other  other  other
Ad word count 280  234  233

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Slattery Auctions”, the text type used is other to obtain the best ad performance. “Slattery Auctions” can use this copy style more. On the other hand, “Slattery Auctions” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Slattery Auctions” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Slattery Auctions” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Slattery Auctions” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Slattery Auctions” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Slattery Auctions” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Slattery Auctions”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Slattery Auctions” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Slattery Auctions” ad case study report

If you want to check the best ad case study of other advertisers related to “Slattery Auctions”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Slattery Auctions”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.