Award-winning Case Study For Skinny Tan USA By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Skinny Tan USA”, or large enterprises, they have established a Facebook page for advertising and promotion. “Skinny Tan USA” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Skinny Tan USA” through the method of adspy!

Skinny Tan USA Facebook ad Introduction by ad spy method

“Skinny Tan USA” introduction:World's first self-tanner to combine a natural tanning agent with natural skin smoothing and cellulite firming in one.

“Skinny Tan USA” Facebook ads last run:2020-02-17 06:00:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Skinny Tan USA” ads data to help “Skinny Tan USA” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Skinny Tan USA”. In this report, we analyze in detail the best ad cases of “Skinny Tan USA”.

Skinny Tan USA Top3 Ads Case Study:

 1st2nd3rd
Advertisers Skinny Tan USA Skinny Tan USA Skinny Tan USA
Ad title UK BEST SELLER - DISCOVER WHY 🥥 Skinny Tan USA - Natural Gradual and Bronzing Self Tanner BUY ONE GET ONE FREE!
Ad text !NEW! Coconut Water Tanning Mist 🥥is a tan revolution...this clear solution is quick drying, deve... ☀️So real no-one will know you're faking it Get Aussie babe Kirsty-Lee's killer glow with our Body Mousse in Dark self tanner! This super eas...
CTA type SHOP_NOW LEARN_MORE SHOP_NOW
Ad format Video Image Image
Categories Tanning Salon Tanning Salon Tanning Salon
Duration 115 days 223 days 44 days
Like 132 0 7

Skinny Tan USA Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Skinny Tan USA” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Skinny Tan USA” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Skinny Tan USA” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title UK BEST SELLER - DISCOVER WHY 🥥 Skinny Tan USA - Natural Gradual and Bronzing Self Tanner BUY ONE GET ONE FREE!
Ad text  !NEW! Coconut Water Tanning Mist 🥥is a tan revolution...this clear solution is quick drying, deve...  ☀️So real no-one will know you're faking it  Get Aussie babe Kirsty-Lee's killer glow with our Body Mousse in Dark self tanner! This super eas...
Ad type  other  other  other
Ad word count 611  43  212

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Skinny Tan USA”, the text type used is other to obtain the best ad performance. “Skinny Tan USA” can use this copy style more. On the other hand, “Skinny Tan USA” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Skinny Tan USA” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Skinny Tan USA” are:SHOP_NOW,LEARN_MORE,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Skinny Tan USA” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Skinny Tan USA” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Skinny Tan USA” top 3 ads schedules are: 115 days,223 days, and 44 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Skinny Tan USA”‘s top 1 ad duration is 115 days. Every advertisement has a life cycle.
“Skinny Tan USA” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Skinny Tan USA” ad case study report

If you want to check the best ad case study of other advertisers related to “Skinny Tan USA”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Skinny Tan USA”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.