Award-winning Case Study For Skechers Performance Brasil By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Skechers Performance Brasil”, or large enterprises, they have established a Facebook page for advertising and promotion. “Skechers Performance Brasil” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Skechers Performance Brasil” through the method of adspy!

Skechers Performance Brasil Facebook ad Introduction by ad spy method

“Skechers Performance Brasil” introduction:Criamos tênis vencedores de prêmios e tecnologicamente inovadores para atletas e entusiastas do fitness ao redor do mundo.

“Skechers Performance Brasil” Facebook ads last run:2020-02-21 01:54:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Skechers Performance Brasil” ads data to help “Skechers Performance Brasil” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Skechers Performance Brasil”. In this report, we analyze in detail the best ad cases of “Skechers Performance Brasil”.

Skechers Performance Brasil Top3 Ads Case Study:

Advertisers Skechers Performance Brasil Skechers Performance Brasil Skechers Performance Brasil
Ad title Timeline Photos Timeline Photos Timeline Photos
Ad text "Encontre um calçado de corrida de alta performance e conte com uma maior durabilidade, incrível ... Inove sua corrida com toda a tecnologia do #GOrunRide7! Todo o amortecimento leve e responsivo, a... Tenha o controle do seu treino com o #GOrun600 e aposte em uma variedade de exercícios! Se entreg...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories Product/Service Product/Service Product/Service
Duration 4 days 4 days 4 days
Like 139 14 46

Skechers Performance Brasil Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Skechers Performance Brasil” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Skechers Performance Brasil” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Skechers Performance Brasil” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Timeline Photos Timeline Photos
Ad text  "Encontre um calçado de corrida de alta performance e conte com uma maior durabilidade, incrível ...  Inove sua corrida com toda a tecnologia do #GOrunRide7! Todo o amortecimento leve e responsivo, a...  Tenha o controle do seu treino com o #GOrun600 e aposte em uma variedade de exercícios! Se entreg...
Ad type  other  other  other
Ad word count 333  249  235

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Skechers Performance Brasil”, the text type used is other to obtain the best ad performance. “Skechers Performance Brasil” can use this copy style more. On the other hand, “Skechers Performance Brasil” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Skechers Performance Brasil” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Skechers Performance Brasil” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Skechers Performance Brasil” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Skechers Performance Brasil” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Skechers Performance Brasil” top 3 ads schedules are: 4 days,4 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Skechers Performance Brasil”‘s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“Skechers Performance Brasil” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Skechers Performance Brasil” ad case study report

If you want to check the best ad case study of other advertisers related to “Skechers Performance Brasil”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Skechers Performance Brasil”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.