Award-winning Case Study For Skater App By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Skater App”, or large enterprises, they have established a Facebook page for advertising and promotion. “Skater App” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Skater App” through the method of adspy!

Skater App Facebook ad Introduction by ad spy method

“Skater App” introduction:#1 Sports game worldwide on iOS / Android. 100 million play sessions and counting! This page isn't actively monitored, come visit us on Instagram instead: http://www.instagram.com/skater.app

“Skater App” Facebook ads last run:2019-09-21 16:46:08

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Skater App” ads data to help “Skater App” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Skater App”. In this report, we analyze in detail the best ad cases of “Skater App”.

Skater App Top3 Ads Case Study:

 1st2nd3rd
Advertisers Skater App Skater App Skater App
Ad title Play Game Play Game Play Game
Ad text Pros be busting this kind of stuff IRL these days. Easy. #skaterapp #skatelife #skateboarding #... Some sweet lines by Devo at the Berrics #skaterapp #skatelife #skateboarding #skateeverydamnday ... Hammer!! By Josh @ the Berrics #skaterapp #skatelife #skateboarding #skateeverydamnday #fingerboard
CTA type INSTALL_MOBILE_APP INSTALL_MOBILE_APP INSTALL_MOBILE_APP
Ad format Video Video Video
Categories Games/Toys Games/Toys Games/Toys
Duration 23 days 23 days 23 days
Like 2 1 2

Skater App Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Skater App” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Skater App” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Skater App” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Play Game Play Game Play Game
Ad text  Pros be busting this kind of stuff IRL these days. Easy. #skaterapp #skatelife #skateboarding #...  Some sweet lines by Devo at the Berrics #skaterapp #skatelife #skateboarding #skateeverydamnday ...  Hammer!! By Josh @ the Berrics #skaterapp #skatelife #skateboarding #skateeverydamnday #fingerboard
Ad type  other  other  other
Ad word count 127  109  100

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Skater App”, the text type used is other to obtain the best ad performance. “Skater App” can use this copy style more. On the other hand, “Skater App” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Skater App” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Skater App” are:INSTALL_MOBILE_APP,INSTALL_MOBILE_APP,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Skater App” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Skater App” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Skater App” top 3 ads schedules are: 23 days,23 days, and 23 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Skater App”‘s top 1 ad duration is 23 days. Every advertisement has a life cycle.
“Skater App” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Skater App” ad case study report

If you want to check the best ad case study of other advertisers related to “Skater App”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Skater App”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.