Award-winning Case Study For Six Seasons Hotel By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Six Seasons Hotel”, or large enterprises, they have established a Facebook page for advertising and promotion. “Six Seasons Hotel” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Six Seasons Hotel” through the method of adspy!

Six Seasons Hotel Facebook ad Introduction by ad spy method

“Six Seasons Hotel” introduction:Address: Road 96, House 19, Gulshan 2, Dhaka, Bangladesh 1212 For rooms: +88 01955393291 For restaurant: +88 01987009810 For banquet: +88 01987009826

“Six Seasons Hotel” Facebook ads last run:2020-02-17 07:16:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Six Seasons Hotel” ads data to help “Six Seasons Hotel” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Six Seasons Hotel”. In this report, we analyze in detail the best ad cases of “Six Seasons Hotel”.

Six Seasons Hotel Top3 Ads Case Study:

 1st2nd3rd
Advertisers Six Seasons Hotel Six Seasons Hotel Six Seasons Hotel
Ad title Six Seasons Hotel Six Seasons Hotel Haunted House 5: Crooked Carnival at Six Seasons Hotel
Ad text Last day of our biggest, scariest and best Haunted House yet! We start at 5pm today. WALK-IN or b... We start early today (3pm). WALK-IN or buy tickets online! Thursday and Friday were outstanding, ... Only 3 nights of terror left. Buy your tickets online or walk-in after 3pm today.
CTA type MESSAGE_PAGE MESSAGE_PAGE EVENT_RSVP
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 15 9873 104

Six Seasons Hotel Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Six Seasons Hotel” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Six Seasons Hotel” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Six Seasons Hotel” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Six Seasons Hotel Six Seasons Hotel Haunted House 5: Crooked Carnival at Six Seasons Hotel
Ad text  Last day of our biggest, scariest and best Haunted House yet! We start at 5pm today. WALK-IN or b...  We start early today (3pm). WALK-IN or buy tickets online! Thursday and Friday were outstanding, ...  Only 3 nights of terror left. Buy your tickets online or walk-in after 3pm today.
Ad type  other  other  other
Ad word count 319  339  81

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Six Seasons Hotel”, the text type used is other to obtain the best ad performance. “Six Seasons Hotel” can use this copy style more. On the other hand, “Six Seasons Hotel” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Six Seasons Hotel” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Six Seasons Hotel” are:MESSAGE_PAGE,MESSAGE_PAGE,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Six Seasons Hotel” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Six Seasons Hotel” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Six Seasons Hotel” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Six Seasons Hotel”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Six Seasons Hotel” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Six Seasons Hotel” ad case study report

If you want to check the best ad case study of other advertisers related to “Six Seasons Hotel”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Six Seasons Hotel”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.