Award-winning Case Study For Sinar Harian By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Sinar Harian”, or large enterprises, they have established a Facebook page for advertising and promotion. “Sinar Harian” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Sinar Harian” through the method of adspy!

Sinar Harian Facebook ad Introduction by ad spy method

“Sinar Harian” introduction:SINAR HARIAN versi Facebook ini akan memaparkan berita-berita terpilih dari setiap edisinya. Komen membina akan dimuatkan di dalam SINAR HARIAN dan setiap komen adalah tanggungjawab pembaca itu sendiri.

“Sinar Harian” Facebook ads last run:2020-01-19 19:39:01

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Sinar Harian” ads data to help “Sinar Harian” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Sinar Harian”. In this report, we analyze in detail the best ad cases of “Sinar Harian”.

Sinar Harian Top3 Ads Case Study:

Advertisers Sinar Harian Sinar Harian Sinar Harian
Ad title Wanita 83 tahun mangsa terbaharu, total 22 kes 'Adlina dah besar tapi kenapa ayah tak keluar' Lengkapkan percutian dengan produk HUAWEI dari hanya RM8.97 sehari! Menarik kan…
Ad text Warga Amerika Syarikat itu masuk ke Malaysia semalam melalui KLIA. Gelagat seorang kanak-kanak yang merindui bapanya mengundang sedih netizen. Bagi yang merancang untuk bercuti, inilah masa yang ditunggu-tunggu sebab ada promosi HUAWEI Toge...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 432 945 63

Sinar Harian Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Sinar Harian” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Sinar Harian” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Sinar Harian” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Wanita 83 tahun mangsa terbaharu, total 22 kes 'Adlina dah besar tapi kenapa ayah tak keluar' Lengkapkan percutian dengan produk HUAWEI dari hanya RM8.97 sehari! Menarik kan…
Ad text  Warga Amerika Syarikat itu masuk ke Malaysia semalam melalui KLIA.  Gelagat seorang kanak-kanak yang merindui bapanya mengundang sedih netizen.  Bagi yang merancang untuk bercuti, inilah masa yang ditunggu-tunggu sebab ada promosi HUAWEI Toge...
Ad type  other  other  other
Ad word count 66  75  121

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Sinar Harian”, the text type used is other to obtain the best ad performance. “Sinar Harian” can use this copy style more. On the other hand, “Sinar Harian” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Sinar Harian” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Sinar Harian” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Sinar Harian” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Sinar Harian” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Sinar Harian” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Sinar Harian”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Sinar Harian” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Sinar Harian” ad case study report

If you want to check the best ad case study of other advertisers related to “Sinar Harian”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Sinar Harian”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.