Award-winning Case Study For SELECTED India By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “SELECTED India”, or large enterprises, they have established a Facebook page for advertising and promotion. “SELECTED India” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “SELECTED India” through the method of adspy!

SELECTED India Facebook ad Introduction by ad spy method

“SELECTED India” introduction:SELECTED HOMME stands for a unique interpretation of the contemporary man, who is both individualistic and confident in his style. Attention to detail and high quality is the key for the SELECTED HOMME man.

“SELECTED India” Facebook ads last run:2020-02-17 06:48:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “SELECTED India” ads data to help “SELECTED India” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “SELECTED India”. In this report, we analyze in detail the best ad cases of “SELECTED India”.

SELECTED India Top3 Ads Case Study:

Advertisers SELECTED India SELECTED India SELECTED India
Ad title Premium Styles at FLAT 50% OFF! SELECTED India (@selectedindia) • Instagram photos and videos SELECTED India (@selectedindia) • Instagram photos and videos
Ad text A curated selection of contemporary menswear and classic tailoring from European fashion brand ✨ ... A classic grey checked shirt paired with olive chinos, perfect for your weekend getaway. #Selecte... Sun, Summer and Stripes. #SelectedHomme #FeelSelected #TheSelectedMan #mensstyle #mensfashion #fa...
Ad format Video Image Image
Categories other Clothing (Brand) Clothing (Brand)
Duration 43 days 1 days 1 days
Like 249 0 0

SELECTED India Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “SELECTED India” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“SELECTED India” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “SELECTED India” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Premium Styles at FLAT 50% OFF! SELECTED India (@selectedindia) • Instagram photos and videos SELECTED India (@selectedindia) • Instagram photos and videos
Ad text  A curated selection of contemporary menswear and classic tailoring from European fashion brand ✨ ...  A classic grey checked shirt paired with olive chinos, perfect for your weekend getaway. #Selecte...  Sun, Summer and Stripes. #SelectedHomme #FeelSelected #TheSelectedMan #mensstyle #mensfashion #fa...
Ad type  other  other  other
Ad word count 193  249  227

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “SELECTED India”, the text type used is other to obtain the best ad performance. “SELECTED India” can use this copy style more. On the other hand, “SELECTED India” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “SELECTED India” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “SELECTED India” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “SELECTED India” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “SELECTED India” top 3 ads schedules are: 43 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “SELECTED India”‘s top 1 ad duration is 43 days. Every advertisement has a life cycle.
“SELECTED India” should put ads in the best time period, so that ads get the most value in a limited time.

Related “SELECTED India” ad case study report

If you want to check the best ad case study of other advertisers related to “SELECTED India”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “SELECTED India”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.