Award-winning Case Study For SBS Mandarin中文普通话 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “SBS Mandarin中文普通话”, or large enterprises, they have established a Facebook page for advertising and promotion. “SBS Mandarin中文普通话” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “SBS Mandarin中文普通话” through the method of adspy!

SBS Mandarin中文普通话 Facebook ad Introduction by ad spy method

“SBS Mandarin中文普通话” introduction:SBS是澳大利亚联邦政府属下的特别广播服务公司,中文普通话服务提供澳洲本地以及环球新闻播报、时事追踪、生活娱乐以及金融等内容。To lodge a complaint with SBS, please sent an email with the nature of y

“SBS Mandarin中文普通话” Facebook ads last run:2020-02-17 05:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “SBS Mandarin中文普通话” ads data to help “SBS Mandarin中文普通话” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “SBS Mandarin中文普通话”. In this report, we analyze in detail the best ad cases of “SBS Mandarin中文普通话”.

SBS Mandarin中文普通话 Top3 Ads Case Study:

Advertisers SBS Mandarin中文普通话 SBS Mandarin中文普通话 SBS Mandarin中文普通话
Ad title Marry Me Marry My Family第二季上線 澳洲工党领袖提议台湾接受来澳难民 【澳洲移民留学】2019年澳洲移民政策五大变化
Ad text 在澳洲,約三分之一的婚姻跨越不同的宗教、文化和傳統背景,有愛就能跨越一切嗎?SBS紀錄片Marry Me Marry My Family第二季在 @SBS On Demand 上線,免费收看! 澳洲工黨領袖提議台灣接受來澳難民。 澳洲移民政策時常作出調整,2019年5大具体變化。
Ad format Video Image Image
Categories other Media/News Company Media/News Company
Duration 1 days 281 days 114 days
Like 119 21 19

SBS Mandarin中文普通话 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “SBS Mandarin中文普通话” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“SBS Mandarin中文普通话” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “SBS Mandarin中文普通话” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Marry Me Marry My Family第二季上線 澳洲工党领袖提议台湾接受来澳难民 【澳洲移民留学】2019年澳洲移民政策五大变化
Ad text  在澳洲,約三分之一的婚姻跨越不同的宗教、文化和傳統背景,有愛就能跨越一切嗎?SBS紀錄片Marry Me Marry My Family第二季在 @SBS On Demand 上線,免费收看!  澳洲工黨領袖提議台灣接受來澳難民。  澳洲移民政策時常作出調整,2019年5大具体變化。
Ad type  other  other  other
Ad word count 96  17  25

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “SBS Mandarin中文普通话”, the text type used is other to obtain the best ad performance. “SBS Mandarin中文普通话” can use this copy style more. On the other hand, “SBS Mandarin中文普通话” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “SBS Mandarin中文普通话” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “SBS Mandarin中文普通话” are:WATCH_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “WATCH_MORE” help “SBS Mandarin中文普通话” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “SBS Mandarin中文普通话” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “SBS Mandarin中文普通话” top 3 ads schedules are: 1 days,281 days, and 114 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “SBS Mandarin中文普通话”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“SBS Mandarin中文普通话” should put ads in the best time period, so that ads get the most value in a limited time.

Related “SBS Mandarin中文普通话” ad case study report

If you want to check the best ad case study of other advertisers related to “SBS Mandarin中文普通话”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “SBS Mandarin中文普通话”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.