Award-winning Case Study For Salina Milano By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Salina Milano”, or large enterprises, they have established a Facebook page for advertising and promotion. “Salina Milano” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Salina Milano” through the method of adspy!

Salina Milano Facebook ad Introduction by ad spy method

“Salina Milano” introduction:Da 50 anni il negozio SALINA MILANO, con 1000 mq. di esposizione e più di 3000 articoli, permette alle mamme di scegliere tutto il meglio per il bebè!

“Salina Milano” Facebook ads last run:2020-02-12 12:45:07

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Salina Milano” ads data to help “Salina Milano” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Salina Milano”. In this report, we analyze in detail the best ad cases of “Salina Milano”.

Salina Milano Top3 Ads Case Study:

Advertisers Salina Milano Salina Milano Salina Milano
Ad title Salina Milano Salina Milano Salina Milano
Ad text Eccolo qua in tutto il suo splendore!❤️❤️ Ideale per le passeggiate in città o in vacanza, Cybex ... In vetrina in occasione del #salonedelmobile2019 sbarchiamo sulla Luna con un APTICA Spaziale! Ri... Parliamo di Babylodge e del letto Montessoriano per eccellenza...
Ad format Image Carousel Video
Categories Baby & Children's Clothing Store Baby & Children's Clothing Store Baby & Children's Clothing Store
Duration 1 days 1 days 1 days
Like 22 0 5

Salina Milano Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Salina Milano” top 3 ads are: Image,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Salina Milano” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Salina Milano” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Salina Milano Salina Milano Salina Milano
Ad text  Eccolo qua in tutto il suo splendore!❤️❤️ Ideale per le passeggiate in città o in vacanza, Cybex ...  In vetrina in occasione del #salonedelmobile2019 sbarchiamo sulla Luna con un APTICA Spaziale! Ri...  Parliamo di Babylodge e del letto Montessoriano per eccellenza...
Ad type  other  other  other
Ad word count 503  334  65

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Salina Milano”, the text type used is other to obtain the best ad performance. “Salina Milano” can use this copy style more. On the other hand, “Salina Milano” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Salina Milano” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Salina Milano” are:SHOP_NOW,VIEW_INSTAGRAM_PROFILE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Salina Milano” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Salina Milano” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Salina Milano” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Salina Milano”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Salina Milano” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Salina Milano” ad case study report

If you want to check the best ad case study of other advertisers related to “Salina Milano”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Salina Milano”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.