Award-winning Case Study For Salão Via Bella By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Salão Via Bella”, or large enterprises, they have established a Facebook page for advertising and promotion. “Salão Via Bella” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Salão Via Bella” through the method of adspy!

Salão Via Bella Facebook ad Introduction by ad spy method

“Salão Via Bella” introduction:Há mais de 15 anos o Salão Via Bella é referência no mercado de estética e cabeleireiro de Pinhais/PR.

“Salão Via Bella” Facebook ads last run:2020-02-04 04:31:24

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Salão Via Bella” ads data to help “Salão Via Bella” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Salão Via Bella”. In this report, we analyze in detail the best ad cases of “Salão Via Bella”.

Salão Via Bella Top3 Ads Case Study:

Advertisers Salão Via Bella Salão Via Bella Salão Via Bella
Ad title Salão Via Bella ALONGAMENTO DE UNHAS - Salão Via Bella Salão Via Bella
Ad text Quando o assunto é Coloração, confie em quem oferece qualidade e segurança para você! No Salão V... Nós amamos deixar suas mãos ainda mais lindas! ❤ Fazemos alongamentos em Gel, Porcelana e Acríli...  BRILHO DAS ESTRELAS - Especial dia das Mães Apenas R$149,00* ☑️ Banho Brilho + ☑️ Nutrição +...
Ad format Image Video Image
Categories Hair Salon Hair Salon Hair Salon
Duration 1 days 1 days 1 days
Like 35 11 23

Salão Via Bella Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Salão Via Bella” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Salão Via Bella” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Salão Via Bella” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Salão Via Bella ALONGAMENTO DE UNHAS - Salão Via Bella Salão Via Bella
Ad text  Quando o assunto é Coloração, confie em quem oferece qualidade e segurança para você! No Salão V...  Nós amamos deixar suas mãos ainda mais lindas! ❤ Fazemos alongamentos em Gel, Porcelana e Acríli...   BRILHO DAS ESTRELAS - Especial dia das Mães Apenas R$149,00* ☑️ Banho Brilho + ☑️ Nutrição +...
Ad type  other  other  other
Ad word count 472  396  633

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Salão Via Bella”, the text type used is other to obtain the best ad performance. “Salão Via Bella” can use this copy style more. On the other hand, “Salão Via Bella” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Salão Via Bella” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “WHATSAPP_MESSAGE” help “Salão Via Bella” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Salão Via Bella” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Salão Via Bella” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Salão Via Bella”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Salão Via Bella” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Salão Via Bella” ad case study report

If you want to check the best ad case study of other advertisers related to “Salão Via Bella”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Salão Via Bella”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.