Award-winning Case Study For Saddleback Church By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Saddleback Church”, or large enterprises, they have established a Facebook page for advertising and promotion. “Saddleback Church” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Saddleback Church” through the method of adspy!

Saddleback Church Facebook ad Introduction by ad spy method

“Saddleback Church” introduction:Welcome to Saddleback Church's Official Facebook Page. Find more info at

“Saddleback Church” Facebook ads last run:2020-02-22 12:30:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Saddleback Church” ads data to help “Saddleback Church” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Saddleback Church”. In this report, we analyze in detail the best ad cases of “Saddleback Church”.

Saddleback Church Top3 Ads Case Study:

Advertisers Saddleback Church Saddleback Church Saddleback Church
Ad title Celebrate Easter at Saddleback! Celebrate Easter at Saddleback! Saddleback Church
Ad text Watch Now: Easter at Saddleback Watch Now: Easter at Saddleback Good Friday services: Day 1✔️ ⁣ ⁣ Today, we kicked off a special weekend by remembering what Jesu...
Ad format Image Image Carousel
Categories Religious Center Religious Center Religious Center
Duration 3 days 3 days 1 days
Like 0 0 0

Saddleback Church Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Saddleback Church” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Saddleback Church” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Saddleback Church” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Celebrate Easter at Saddleback! Celebrate Easter at Saddleback! Saddleback Church
Ad text  Watch Now: Easter at Saddleback  Watch Now: Easter at Saddleback  Good Friday services: Day 1✔️ ⁣ ⁣ Today, we kicked off a special weekend by remembering what Jesu...
Ad type  other  other  other
Ad word count 57  57  276

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Saddleback Church”, the text type used is other to obtain the best ad performance. “Saddleback Church” can use this copy style more. On the other hand, “Saddleback Church” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Saddleback Church” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Saddleback Church” are:LEARN_MORE,LEARN_MORE,VIEW_INSTAGRAM_PROFILE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Saddleback Church” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Saddleback Church” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Saddleback Church” top 3 ads schedules are: 3 days,3 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Saddleback Church”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Saddleback Church” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Saddleback Church” ad case study report

If you want to check the best ad case study of other advertisers related to “Saddleback Church”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Saddleback Church”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.