Award-winning Case Study For Russell Hobbs US By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Russell Hobbs US”, or large enterprises, they have established a Facebook page for advertising and promotion. “Russell Hobbs US” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Russell Hobbs US” through the method of adspy!

Russell Hobbs US Facebook ad Introduction by ad spy method

“Russell Hobbs US” introduction:Designs that inspire delicious moments. At the Heart of Your Home.

“Russell Hobbs US” Facebook ads last run:2020-02-20 23:08:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Russell Hobbs US” ads data to help “Russell Hobbs US” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Russell Hobbs US”. In this report, we analyze in detail the best ad cases of “Russell Hobbs US”.

Russell Hobbs US Top3 Ads Case Study:

Advertisers Russell Hobbs US Russell Hobbs US Russell Hobbs US
Ad title Get 20% Off Your First Order! Get 20% off your first order! Russell Hobbs US
Ad text Here’s your chance to be the first to know about our latest innovations and exclusive offers. Here’s your chance to be the first to know about our latest innovations and exclusive offers. Timeless design for your countertops | The Retro Style Collection Electric Kettle.
Ad format Image Image Carousel
Categories Appliances Appliances Appliances
Duration 24 days 100 days 1 days
Like 161 6 90

Russell Hobbs US Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Russell Hobbs US” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Russell Hobbs US” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Russell Hobbs US” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Get 20% Off Your First Order! Get 20% off your first order! Russell Hobbs US
Ad text  Here’s your chance to be the first to know about our latest innovations and exclusive offers.  Here’s your chance to be the first to know about our latest innovations and exclusive offers.  Timeless design for your countertops | The Retro Style Collection Electric Kettle.
Ad type  other  other  other
Ad word count 93  93  82

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Russell Hobbs US”, the text type used is other to obtain the best ad performance. “Russell Hobbs US” can use this copy style more. On the other hand, “Russell Hobbs US” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Russell Hobbs US” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Russell Hobbs US” are:LEARN_MORE,LEARN_MORE,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Russell Hobbs US” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Russell Hobbs US” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Russell Hobbs US” top 3 ads schedules are: 24 days,100 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Russell Hobbs US”‘s top 1 ad duration is 24 days. Every advertisement has a life cycle.
“Russell Hobbs US” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Russell Hobbs US” ad case study report

If you want to check the best ad case study of other advertisers related to “Russell Hobbs US”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Russell Hobbs US”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.