Award-winning Case Study For Royal Slots By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Royal Slots”, or large enterprises, they have established a Facebook page for advertising and promotion. “Royal Slots” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Royal Slots” through the method of adspy!

Royal Slots Facebook ad Introduction by ad spy method

“Royal Slots” introduction:Play Royal slots with highest payout and biggest bonus! There are so many Real Vegas slot machines waiting for you.

“Royal Slots” Facebook ads last run:2020-02-23 04:19:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Royal Slots” ads data to help “Royal Slots” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Royal Slots”. In this report, we analyze in detail the best ad cases of “Royal Slots”.

Royal Slots Top3 Ads Case Study:

Advertisers Royal Slots Royal Slots Royal Slots
Ad title Collect 20,000,000 Free Coins! Royal Slots Free Collect 20,000,000 Free Coins!
Ad text HUGE WINS! Over one million slots players are waiting for you! 20,000,000 Free Coins to get you s... Play the most popular slots! 20,000,000 free coins to get you started! Play the greatest slot machines for FREE! 20,000,000 FREE coins to get you started!
Ad format Video Video Video
Categories Games/Toys Games/Toys Games/Toys
Duration 171 days 171 days 176 days
Like 0 0 0

Royal Slots Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Royal Slots” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Royal Slots” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Royal Slots” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Collect 20,000,000 Free Coins! Royal Slots Free Collect 20,000,000 Free Coins!
Ad text  HUGE WINS! Over one million slots players are waiting for you! 20,000,000 Free Coins to get you s...  Play the most popular slots! 20,000,000 free coins to get you started!  Play the greatest slot machines for FREE! 20,000,000 FREE coins to get you started!
Ad type  other  other  other
Ad word count 104  70  83

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Royal Slots”, the text type used is other to obtain the best ad performance. “Royal Slots” can use this copy style more. On the other hand, “Royal Slots” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Royal Slots” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Royal Slots” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Royal Slots” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Royal Slots” top 3 ads schedules are: 171 days,171 days, and 176 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Royal Slots”‘s top 1 ad duration is 171 days. Every advertisement has a life cycle.
“Royal Slots” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Royal Slots” ad case study report

If you want to check the best ad case study of other advertisers related to “Royal Slots”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Royal Slots”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.