Award-winning Case Study For Royal Holloway, University of London By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Royal Holloway, University of London”, or large enterprises, they have established a Facebook page for advertising and promotion. “Royal Holloway, University of London” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Royal Holloway, University of London” through the method of adspy!

Royal Holloway, University of London Facebook ad Introduction by ad spy method

“Royal Holloway, University of London” introduction:Welcome to Royal Holloway, one of the UK's leading research-intensive universities. Based in Surrey, our campus is among the most beautiful in the world.

“Royal Holloway, University of London” Facebook ads last run:2020-01-20 21:07:13

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Royal Holloway, University of London” ads data to help “Royal Holloway, University of London” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Royal Holloway, University of London”. In this report, we analyze in detail the best ad cases of “Royal Holloway, University of London”.

Royal Holloway, University of London Top3 Ads Case Study:

 1st2nd3rd
Advertisers Royal Holloway, University of London Royal Holloway, University of London Royal Holloway, University of London
Ad title Find your why Discover Royal Holloway Top 25 UK university
Ad text Your why could be found working directly with our world-leading research experts. Our students give their top tips on things to consider when applying to university. Places available at Royal Holloway for September 2019. Guaranteed accommodation for Clearing and ...
CTA type LEARN_MORE LEARN_MORE CALL_NOW
Ad format Video Video Image
Categories other other other
Duration 1 days 1 days 3 days
Like 11 56 10

Royal Holloway, University of London Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Royal Holloway, University of London” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Royal Holloway, University of London” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Royal Holloway, University of London” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Find your why Discover Royal Holloway Top 25 UK university
Ad text  Your why could be found working directly with our world-leading research experts.  Our students give their top tips on things to consider when applying to university.  Places available at Royal Holloway for September 2019. Guaranteed accommodation for Clearing and ...
Ad type  other  other  other
Ad word count 81  83  117

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Royal Holloway, University of London”, the text type used is other to obtain the best ad performance. “Royal Holloway, University of London” can use this copy style more. On the other hand, “Royal Holloway, University of London” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Royal Holloway, University of London” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Royal Holloway, University of London” are:LEARN_MORE,LEARN_MORE,CALL_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Royal Holloway, University of London” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Royal Holloway, University of London” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Royal Holloway, University of London” top 3 ads schedules are: 1 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Royal Holloway, University of London”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Royal Holloway, University of London” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Royal Holloway, University of London” ad case study report

If you want to check the best ad case study of other advertisers related to “Royal Holloway, University of London”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Royal Holloway, University of London”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.