Rohto-Mentholatum Việt Nam Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “Rohto-Mentholatum Việt Nam” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “Rohto-Mentholatum Việt Nam” ads and analyzes advertising data to help “Rohto-Mentholatum Việt Nam” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “Rohto-Mentholatum Việt Nam”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “Rohto-Mentholatum Việt Nam”.

Rohto-Mentholatum Việt Nam Facebook adspy

“Rohto-Mentholatum Việt Nam” introduction:Rohto-Mentholatum (Việt Nam) Công ty hàng đầu trong sản xuất dược & mỹ phẩm chăm sóc sức khỏe và vẻ đẹp, được người tiêu dùng tin cậy suốt 22 năm.

“Rohto-Mentholatum Việt Nam” Facebook ads last run:2020-02-17 05:12:33

Top3 Advertising Case Study:

Advertisers Rohto-Mentholatum Việt Nam Rohto-Mentholatum Việt Nam Rohto-Mentholatum Việt Nam
Ad title Ưu Đãi Chỉ 299K - MUA NGAY! Rohto-Mentholatum Việt Nam Rohto-Mentholatum Việt Nam
Ad text ẨM MƯỢT NHƯ Ý, VẠN SỰ NHƯ MƠ Hộp Quà Dưỡng Ẩm Tối Ưu Hada Labo Advanced Nourish chỉ 299k Tặng K... Những sản phẩm bổ ích cho sức khỏe và sắc đẹp, cập nhật ngay nào!  DA KHỎE ĐẸP, TỰ TIN TỎA SÁNG Nếu là tín đồ dưỡng da, thì bạn sẽ không bỏ qua trọn bộ sản phẩm...
Ad format Image Video Image
Categories other Cosmetics Store Cosmetics Store
Duration 1 days 1 days 1 days
Like 416 36 6

Rohto-Mentholatum Việt Nam facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “Rohto-Mentholatum Việt Nam” top 3 ads are Image,Video, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

Ad titleƯu Đãi Chỉ 299K - MUA NGAY!Rohto-Mentholatum Việt NamRohto-Mentholatum Việt Nam
Ad text ẨM MƯỢT NHƯ Ý, VẠN SỰ NHƯ MƠ Hộp Quà Dưỡng Ẩm Tối Ưu Hada Labo Advanced Nourish chỉ 299k Tặng K... Những sản phẩm bổ ích cho sức khỏe và sắc đẹp, cập nhật ngay nào!  DA KHỎE ĐẸP, TỰ TIN TỎA SÁNG Nếu là tín đồ dưỡng da, thì bạn sẽ không bỏ qua trọn bộ sản phẩm...
Ad type other other other
Ad word count199 65 356

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “Rohto-Mentholatum Việt Nam”, the text type used is other to obtain the best advertising results. “Rohto-Mentholatum Việt Nam” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “Rohto-Mentholatum Việt Nam” are:LEARN_MORE,LIKE_PAGE,N/A.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “LEARN_MORE” help “Rohto-Mentholatum Việt Nam” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“Rohto-Mentholatum Việt Nam” When Facebook ads are placed on Facebook, the ad schedules are 1 days,1 days, and 1 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “Rohto-Mentholatum Việt Nam”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.