Award-winning Case Study For Roald Dahl By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Roald Dahl”, or large enterprises, they have established a Facebook page for advertising and promotion. “Roald Dahl” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Roald Dahl” through the method of adspy!

Roald Dahl Facebook ad Introduction by ad spy method

“Roald Dahl” introduction:Official Roald Dahl Facebook page, run by the Roald Dahl Story Company. Latest news about the World's no. 1 Storyteller.

“Roald Dahl” Facebook ads last run:2020-01-24 18:25:03

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Roald Dahl” ads data to help “Roald Dahl” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Roald Dahl”. In this report, we analyze in detail the best ad cases of “Roald Dahl”.

Roald Dahl Top3 Ads Case Study:

Advertisers Roald Dahl Roald Dahl Roald Dahl
Ad title 10 reasons this book is cleverer than any gadget you can buy for your kid’s birthday Roald Dahl Submit story ideas now!
Ad text Number 9 will blow your mind 😮 Do you know a 5 - 12 year old with an amazing imagination who also happens to adore ice cream? ✨ ... ✨ Do you know a 5 - 12 year old with an enormous imagination? There's still time for them to win ...
Ad format Video Carousel Image
Categories other other Author
Duration 190 days 1 days 3 days
Like 10548 59 4

Roald Dahl Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Roald Dahl” top 3 ads are: Video,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Roald Dahl” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Roald Dahl” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 10 reasons this book is cleverer than any gadget you can buy for your kid’s birthday Roald Dahl Submit story ideas now!
Ad text  Number 9 will blow your mind 😮  Do you know a 5 - 12 year old with an amazing imagination who also happens to adore ice cream? ✨ ...  ✨ Do you know a 5 - 12 year old with an enormous imagination? There's still time for them to win ...
Ad type  other  other  other
Ad word count 30  269  157

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Roald Dahl”, the text type used is other to obtain the best ad performance. “Roald Dahl” can use this copy style more. On the other hand, “Roald Dahl” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Roald Dahl” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Roald Dahl” are:NO_BUTTON,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “NO_BUTTON” help “Roald Dahl” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Roald Dahl” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Roald Dahl” top 3 ads schedules are: 190 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Roald Dahl”‘s top 1 ad duration is 190 days. Every advertisement has a life cycle.
“Roald Dahl” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Roald Dahl” ad case study report

If you want to check the best ad case study of other advertisers related to “Roald Dahl”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Roald Dahl”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.